Admissions and Marketing Director

Outcome HC; Beaufort (SC); On-site; USD 60,000 - 95,000; Full time

Benefits offered by this job

Dental insurance

Health insurance

Paid time off

Vision insurance

Job summary

Outcome HC is seeking an Admissions Director to lead the admissions process for seniors, ensuring a compassionate and efficient experience for patients and families.

You will collaborate with clinical and administrative teams, develop marketing strategies, and drive patient acquisition through digital and traditional channels while maintaining accuracy and compliance.

Qualifications

• Bachelor degree in marketing, social work, or healthcare-related field preferred
• Admissions in senior living setting: 1 year preferred
• Sales in healthcare: 1 year preferred
• Organizing strategic marketing events: 1 year preferred

Responsibilities

• Manage admissions process, including verification of documentation, eligibility and insurance
• Maintain accurate records in compliance with healthcare regulations
• Provide exceptional customer service with empathy and professionalism
• Organize on-site marketing events to promote services and occupancy
• Convert leads to move-ins through creative outreach and follow-up
• Support brand reputation and achieve occupancy goals

Skills

Sales experience

Communication skills

Time management

Customer service

Education

Bachelor's degree in marketing/healthcare

Tools

Microsoft Office

CRM systems

Job description

JOB OVERVIEW

The Admissions Director is responsible for managing the admissions process for patients, ensuring a seamless and compassionate experience for individuals and families. This position requires excellent organizational skills and the ability to work closely with the clinical and administrative teams. The Admission Director responsibilities also include developing and implementing marketing strategies to enhance the visibility and reputation of the healthcare organization. This role will include focuses on patient acquisition, community engagement, and promoting services across digital and traditional platforms.

RESPONSIBILITIES & QUALIFICATIONS

Responsibilities:

• Manage patient admissions, including verifying documentation, eligibility, and insurance details
• Maintain accurate records in compliance with healthcare regulations
• provide exceptional customer service, addressing inquiries with empathy and professionalism
• Organizing strategic marketing events on site to promote sales
• Delivering other creative tactics to convert leads to move-ins
• Reinforce the community's brand reputation and achieve maximum occupancy goals

Qualifications:

• Demonstrated sales experience in senior living (i.e. hospital, skilled nursing, long term care, hospice, CCRC or home health)
• Previous sales experience and successful track record in identifying and building local relationships to drive business
• Excellent written and verbal communication skills, as well as the ability to facilitate small-group presentations
• Knowledge of medical terminology and insurance processes
• Proven ability to effectively handle multiple priorities with exceptional organizational and time management skills
• Excellent customer service and interpersonal communication skills, as well as a deeply ingrained passion for seniors to successfully nurture relationships
• Schedule flexibility to work weekends as well as some evenings as necessary
• Computer proficiency with the Microsoft Office suite, as well as the ability to learn new applications

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Experience:

• Bachelor's degree in marketing, social work, or a healthcare-related field (Preferred)
• Admissions in senior living setting: 1 year (Preferred)
• sales in related to healthcare: 1 year (Preferred)
• Organizing strategic marketing events: 1 year (Preferred)

Work Location: In person

We are passionate about our mission to champion quality of life for all seniors. We deliver high-quality care with a personal touch and encourage our residents to enjoy life to the fullest.

We believe potential has no limits. We offer best-in-class leadership development programs designed to grow our leaders. We are committed to helping our team members achieve their career goals.

Equal Opportunity Employer

Job Type: Full-time