Ad Ops Group Lead - CM360 & Trafficking

Citi; New York (NY); Hybrid; USD 144,000 - 217,000; Full time

Job summary

Citi is seeking a Group Manager for Advertising Trafficking & Operations in Irving, TX. You will lead a team of Ad Trafficking Coordinators and Managers, drive strategic roadmaps, and oversee end-to-end campaign trafficking and reporting.

Strong CM360 expertise and vendor collaboration are essential for success. The role requires at least 10 years in digital ad operations with leadership experience and a deep understanding of the digital advertising ecosystem, including DSPs, SSPs, DMPs, and

Qualifications

• 10+ years in digital ad operations with leadership experience
• Experience with CM360 is mandatory

Responsibilities

• Develop and implement strategic roadmaps for Ad Trafficking and Operations.
• Oversee ad trafficking workflow from campaign setup to reporting.
• Standardize processes, QA strategies, and drive operational efficiency.
• Mentor and develop a team of ad operations professionals.
• Collaborate with cross-functional teams and vendors to ensure best practices.

Skills

CM360 expertise

Ad trafficking

Leadership

Team mentoring

Digital advertising ecosystem

HTML/JavaScript familiarity

Stakeholder management

Vendor management

Education

Bachelor’s degree in Marketing/Advertising/Business

Master’s degree preferred

Tools

Innovid

Flashtalking

Google Campaign Manager 360

Google Tag Manager

Chrome Developer Tools

Job description

Citi is seeking a Group Manager for Advertising Trafficking & Operations in Irving, TX. You will lead a team of Ad Trafficking Coordinators and Managers, drive strategic roadmaps, and oversee end-to-end campaign trafficking and reporting.

Strong CM360 expertise and vendor collaboration are essential for success. The role requires at least 10 years in digital ad operations with leadership experience and a deep understanding of the digital advertising ecosystem, including DSPs, SSPs, DMPs, and