Ad Operations Specialist

NewsBreak; New York (NY); On-site; USD 60,000 - 100,000; Full time

Job summary

Join a forward-thinking company as an Ad Operations Specialist, where you will ensure the smooth operation of an innovative advertising platform. This role involves verifying advertiser applications, maintaining ad quality, and analyzing user feedback to enhance the user experience. As part of a dynamic team, you will play a crucial role in fraud prevention and compliance, contributing to the success of a leading local news app. If you are detail-oriented and passionate about digital marketing, this is an exciting opportunity to make a significant impact in a rapidly growing startup environment.

Benefits

Health, dental, and vision care

401(K) plan with company matching

Paid time off

Paid parental leave

FSA and commuter benefits

Team activity budget

Qualifications

• 2+ years of experience in ad operations or digital marketing.
• Strong understanding of online advertising ecosystems.

Responsibilities

• Verify advertiser applications and manage ad quality control.
• Monitor user feedback and analyze campaign data for fraud detection.

Skills

Ad Operations

Digital Marketing

Analytical Skills

Problem-Solving

Communication Skills

Education

Bachelor's degree in a related field

Tools

SQL

Ad Serving Platforms

Tracking Tools

Job description

NewsBreak is redefining the way users interact with local news and their communities. By bridging local users, local content creators, and local businesses, our mission is to foster safer, more vibrant, and authentically connected lives. Through robust collaborations with thousands of local publishers and businesses across the nation, NewsBreak is revolutionizing how a new wave of readers access and engage with essential, locally sourced content & information.

Since our inception in 2015, our trajectory has been nothing short of remarkable. We proudly stand as the nation’s premier local news app.

As a Series-C unicorn startup, our headquarter nestles in the tech hub of Mountain View, California, with other offices in New York City and Seattle. For more information, visit www.newsbreak.com/about

About the Role

We are seeking a highly motivated and detail-oriented Ad Operations Specialist to join our growing team. In this role, you will play a crucial part in ensuring the smooth and efficient operation of our advertising platform. You will be responsible for a wide range of tasks, including advertiser verification, ad quality control, user feedback monitoring, fraud prevention, and technical support.

Responsibilities

• Review advertiser applications and verify their business information using internal tools and third-party databases.
• Communicate with advertisers to gather additional information or clarify discrepancies.
• Make informed decisions on advertiser approvals based on platform policies and risk assessment.

Ad Quality Control:

• Review user feedback and monitor ad performance to identify and address any policy violations or content that negatively impacts user experience.
• Proactively identify and stop fraudulent advertisers and campaigns.
• Communicate with advertisers to resolve issues and provide guidance on ad quality and compliance.

User Feedback and Ad Review:

• Monitor user feedback channels to identify and address concerns related to ad content or experience.
• Participate in the ad review process, ensuring that all ads meet platform policies and quality standards.
• Escalate critical issues to relevant teams and provide timely updates to users and advertisers.
• Implement and maintain fraud detection mechanisms to identify and prevent malicious activities.
• Analyze campaign data and user behavior patterns to identify suspicious activity.
• Collaborate with internal teams to develop and improve fraud prevention strategies.

Requirements

• Bachelor's degree in a related field or equivalent practical experience.
• 2+ years of experience in ad operations, digital marketing, or a related role.
• Strong understanding of online advertising ecosystems and technologies.
• Familiarity with ad serving platforms, tracking tools, and measurement methodologies.
• Excellent analytical and problem-solving skills.
• Meticulous attention to detail and ability to manage multiple tasks efficiently.
• Strong communication and interpersonal skills, with the ability to build relationships with advertisers and internal stakeholders.
• Proactive and results-oriented approach with a strong work ethic.

Bonus Points

• Experience with SQL or other data analysis tools.
• Familiarity with fraud detection and prevention techniques.
• Knowledge of privacy regulations and industry best practices.

We offer competitive benefits package:

• Health, dental, and vision care for you and your family
• Top-tier 401(K) plan with company matching
• Paid time off and paid holidays
• Paid parental leave
• FSA and commuter benefits programs
• Team activity budget

The US base salary range for this full-time position is listed below. Pay may vary based on a number of factors including job-related skills, level, experience, geographic location and relevant education or training. At NewsBreak, we design our overall rewards package to attract top talents. Depending on the position, the role may also be eligible for discretionary bonus and options. Your recruiter can share more details during the hiring process.