Acquisition Growth Operations Associate

Betr; Miami (FL); On-site; USD 60,000 - 85,000; Full time

Job summary

Betr is seeking an Acquisition Operations Associate to scale marketing efforts across sports and casino. You will collaborate with acquisition, creative, and external partners to move campaigns, improve reporting, and bring new products to market.

This hands-on role emphasizes organization, data fluency, and cross-functional coordination. You will own day-to-day workflows, build experience across performance and product marketing through process improvements, tracking, reporting, and insights.

Qualifications

• 1+ years of experience in marketing operations, growth marketing, account coordination, or a related role.
• Strong organizational skills and the ability to manage multiple projects with competing deadlines.
• Comfort working in Excel or Google Sheets to organize data, maintain reports, and identify trends.
• Clear written and verbal communication, with strong follow-through across internal teams and external partners.
• Attention to detail and a proactive approach to identifying issues and getting them resolved.
• Interest in performance marketing, creative testing, and understanding what drives customers to sign up and engage.
• Ability to work independently and adapt as priorities evolve.

Responsibilities

• Coordinate the creative process from brief through delivery, keeping priorities, deadlines, feedback, and approvals organized.
• Work with internal creatives, agencies, and creators to develop assets for paid media and acquisition campaigns.
• Maintain an organized creative library and testing tracker so the team can easily access assets and understand what's running.
• Track creative performance and help translate learnings into new briefs, iterations, and testing ideas.
• Maintain recurring reports on acquisition spend, campaign performance, creative results, and partner activity.
• Help monitor key metrics, including acquisition cost, conversion rates, customer value, and payback.
• Check data for accuracy, flag discrepancies, and coordinate with acquisition and data teams to resolve issues.
• Summarize results into clear takeaways that help the team prioritize next steps.
• Support day-to-day coordination with agencies, affiliates, creators, and other marketing partners.
• Manage deliverables, timelines, asset requests, tracking links, and campaign launch requirements.
• Maintain partner trackers and support invoice reconciliation and budget tracking.
• Prepare performance updates and keep follow-ups and action items moving.
• Support go-to-market execution for new products, features, promotions, and acquisition offers.
• Coordinate with product, creative, retention, and compliance teams to ensure campaigns have accurate messaging and launch on schedule.
• Help maintain and test acquisition touchpoints, including landing pages, app store assets, and onboarding experiences.
• QA customer journeys, promotional messaging, and tracking before launch, and flag opportunities to improve conversion.
• Monitor competitor offers, creative, and customer experiences to inform new ideas.

Skills

Organizational skills

Project management

Data analysis

Communication

Attention to detail

Independent worker

Growth marketing

Excel

Tools

Excel

Google Sheets

Job description

Betr is seeking an Acquisition Operations Associate to scale marketing efforts across sports and casino. You will collaborate with acquisition, creative, and external partners to move campaigns, improve reporting, and bring new products to market.

This hands-on role emphasizes organization, data fluency, and cross-functional coordination. You will own day-to-day workflows, build experience across performance and product marketing through process improvements, tracking, reporting, and insights.