Account Executive - MWP Recreation

PlayCore Holdings, Inc.; Minneapolis (MN); On-site; USD 60,000 - 100,000; Full time

Job summary

MWP Recreation is seeking an Account Executive to drive outbound territory sales and serve as a trusted advisor to Parks and Recreation departments, schools, churches, and developers. You will guide projects from concept to completion and manage the sales cycle end-to-end.

You will collaborate with internal teams, leverage CRM tools, and travel within your territory to build a robust pipeline and meet revenue goals while delivering best-in-class customer experiences.

Qualifications

• 2+ years of B2B or territory-based sales experience in recreation, construction, municipal, or related industries.
• Proven ability to prospect, sell, and close deals with a hunter mentality.
• Excellent communication, presentation, and relationship-building skills.
• Strong organizational and time-management abilities; capable of managing multiple active projects simultaneously.

Responsibilities

• Drive outbound sales activities: prospect and generate leads via cold calls, emails, and frequent in-person client meetings.
• Serve as a trusted advisor by leveraging knowledge of MWP’s portfolio and industry trends to deliver value-driven solutions.
• Close a variety of project opportunities across quotes, bids, proposals, and RFQs.
• Onboard new customers: prequalification, submit orders into ERP, perform site visits and provide cost estimates.
• Deliver on revenue targets by achieving monthly, quarterly, and annual sales goals.
• Cultivate client relationships through in-person engagement and professional sales activity to ensure repeat business.

Skills

B2B sales

Territory-based sales

Hunter mentality

Communication skills

Time management

Valid driver’s license

Education

High school diploma or GED

Industry certification preferred

Tools

CRM systems

Microsoft Office

Monday.com

Job description

As an Account Executive at MWP Recreation, you will be a key driver in our mission to build vibrant, inclusive communities through high-quality recreation spaces. This outbound, territory-based sales role positions you as a trusted advisor to a diverse client base---including Parks and Recreation departments, School Districts, Churches, Developers, and Day Care Centers---guiding projects from concept to completion.

Your success will be measured by your ability to prospect effectively, close new business, and cultivate long-term client relationships that lead to repeat sales and referrals. Through face-to-face meetings and solution-based selling, you'll help transform your clients’ visions---whether a playground, splash pad, or multi-use athletic area---into reality.

As a critical link between our clients and our internal teams, you will manage the sales cycle end-to-end, ensuring a seamless handoff and positive customer experience. MWP offers a family-owned, team-oriented environment where hard work is rewarded, innovation is encouraged, and the impact of your work is visible in the communities we serve.

What Makes You Successful Here

• Uphold a professional presence and maintain an organized, client-ready workspace—both in the office and in the field, wherever you represent MWP.
• Deliver excellent service and communication to clients, vendors, and internal teams with a proactive, solutions-oriented approach, and maintaining a sense of urgency.
• Take initiative to resolve day-to-day challenges using sound judgment; take only when issues exceed your scope or authority.
• Support other duties and cross-functional collaboration as assigned by leadership to advance MWP’s success.

Primary Responsibilities

• Drive Outbound Sales Activities: Prospect and generate leads through cold calls, emails, and frequent face-to-face client meetings, targeting diverse clients like Parks and Recreation, School Districts, and Churches to build a robust sales pipeline. Individuals who are driven to achieve, are competitive, and intrinsically positive thrive in this role.
• Serve as a Trusted Advisor: Demonstrate expertise in MWP’s portfolio (e.g., inclusive playgrounds, pickleball equipment, low-maintenance surfacing) and industry trends (e.g., ADA compliance, pickleball growth) to deliver value-driven solutions that outperform competitors.
• Close a Variety of Project Opportunities: Proactively qualify and close business across multiple deal types---including quotes, bids, proposals, and RFQs---aligned with MWP’s project-based sales model. Maintain a steady flow of “pieces of business” in the pipeline to support sold targets, with performance measured against tenure-adjusted close ratios.
• Onboard New Customers: Including prequalification activities, submit clean and accurate orders into ERP system to support project success. Perform sight visits and evaluations, highlighting any potential challenges and providing solutions with cost estimates.
• Deliver on Revenue Targets: Own and achieve monthly, quarterly, and annual sales goals by executing a disciplined sales strategy aligned with company objectives.
• Cultivate Client Relationships Through Sales Activity: Build lasting partnerships through consistent in-person engagement and professional sales activity (PSC), ensuring client satisfaction, repeat business, and a healthy pipeline that supports revenue growth.
• Leverage Technology for Success: Use CRM, and other tools (e.g., Monday.com) along with Microsoft Suite for lead tracking, project management, pricing, and communication.
• Pipeline Management & Forecasting: Build and maintain a healthy sales pipeline with sufficient volume and velocity to meet revenue goals. Apply close ratio insights to back-plan pipeline requirements and ensure adequate coverage at each stage of the sales funnel.
• Sales Discipline & Accountability: Use CRM tools to track opportunities, update deal stages, and report on pipeline health. Collaborate with sales leadership during regular coaching sessions to identify gaps and take corrective action to stay on track with expectations.
• Manage Projects Effectively: Coordinate with internal teams and vendors to ensure projects are completed on time, within scope, and to client specifications, meeting ASTM, CPSC, and ADA standards.

Qualifications

• 2+ years of Business-to-business (B2B) or territory-based sales experience, preferably in recreation, construction, municipal, or related industries
• Proven ability to prospect, sell, and close deals with a hunter mentality and customer-first mindset
• Excellent communication, presentation, and relationship-building skills
• Strong organizational and time-management abilities; capable of managing multiple active projects simultaneously
• Proficient in Microsoft Office Suite, CRM systems, and digital tools for scheduling, pricing, and tracking
• Self-motivated and results-oriented, with a willingness to attend training to build product and industry knowledge
• Valid driver’s license and ability to travel regularly within assigned territory.
• High school diploma or GED required; post-secondary education or relevant industry certification preferred.

Preferred Experience

• B2B sales experience with a proven hunter mentality, driven by goals and self-motivation.
• Familiarity with construction processes, such as reading plans or evaluating job sites.
• Knowledge of park and recreation industry standards (e.g., ASTM, CPSC, ADA) or experience with design/project management software.

Equal Opportunity Employer
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