Account Executive

The Weather Channel; Los Angeles (CA); On-site; USD 70,000 - 90,000; Full time

Job summary

The Weather Channel is looking for an Account Executive based in Los Angeles, California, to develop advertising and business opportunities in a designated territory. The ideal candidate will manage existing client relationships while growing new opportunities and ensuring team collaboration to meet annual goals.

Candidates must have 5+ years of Outside Media Sales experience and 3+ years of Digital Ad Sales experience, possess excellent communication skills, and have a strong background in proposal writing and sales cycle management.

Qualifications

• 5+ years Outside Media Sales experience.
• 3+ years Digital Ad Sales experience.

Responsibilities

• Schedule and complete client presentations.
• Develop client solutions and proposals.
• Manage customer/client relationships through the sales cycle.
• Achieve individual revenue goals for TWC digital.
• Follow pricing policies to maximize revenue.
• Work with sources to identify potential customers.
• Develop solutions that optimize customer satisfaction.
• Communicate effectively with Marketing Associates.

Skills

Sales cycle management

Proposal writing

Communication skills

Problem solving

Client relationship management

Education

Bachelor's degree or equivalent experience

Job description

Job Description

The Weather Channel Account Executive is responsible for developing all advertising and business opportunities in the assigned geographic territory. The ideal ad sales executive will also be responsible for maintaining and growing existing clients, while working as a team player within weather.com (TWC digital) to exceed annual goals. Ideal candidate will possess a lengthy list of local contacts at all agency and advertiser levels.

Essential Duties and Responsibilities

• Schedule and complete client presentations
• Develop client solutions and proposals
• Manage customer / client relationships through full sales cycle Revenue
• Achieve individual revenue goals for TWC digital
• Follow pricing policies to maximize revenue
• Work with all available sources to identify potential customers
• Manage and develop solutions that optimize customer satisfaction
• Develop and maintain relations with the largest clients and prospects
• Administration
• Communicate effectively with Marketing Associates
• Lead trafficking efforts to superior customer service

Qualifications

Education, Experience, Certification Requirements

• 5 years plus Outside Media Sales experience and 3 years experience Digital Ad Sales required
• Bachelor's degree or equivalent experience.

Knowledge, Skills and Abilities

• Full sales cycle experience (from prospecting through account maintenance)
• Proposal writing experience
• Advertising Agency background and experience beneficial
• Experienced in identifying and establishing prospect lists
• Collaborative abilities to work with internal production team
• Proficiency & experience developing and executing strategic marketing plans
• Excellent communication skills including being articulate in all environments
• Problem solver and able to identify and translate customer needs into solutions