Account Executive

Nexstar Media Group, Inc.; Des Moines (IA); Sur place; USD 45 000 - 75 000; Plein temps

Résumé du poste

Nexstar Media Group, Inc. in Des Moines seeks a Sales Account Executive to drive television advertising revenue by calling on agencies and prospects. You will craft ads, present to clients, and build long-term relationships with local businesses, coordinating with station teams to deliver effective schedules.

The role emphasizes strategic growth, strong communication, and a proven track record in meeting revenue goals within a dynamic media environment.

Qualifications

• Bachelor’s degree in Marketing, Advertising or Mass Communications or related field.
• Minimum one year of sales experience, preferably in media.
• Valid driver’s license with acceptable driving record.
• Experience achieving long-range objectives and implementing strategies to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Responsabilités

• Implements strategies to consistently grow revenue and exceed revenue goals.
• Establishes credible relationships with local business community.
• Makes sales calls on existing and prospective clients.
• Maintains assigned accounts and develops new accounts.
• Prepares and delivers sales presentations to clients.
• Explains to customers how specific types of advertising will help promote their products or services.
• Provides clients with information regarding rates for advertising placement in all media.
• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
• Works with clients and station personnel to develop advertisements.
• Performs other duties as assigned.

Connaissances

Sales experience

Communication skills

Relationship building

Strategic planning

Driver's license

Office equipment proficiency

Formation

Bachelor’s degree in Marketing, Advertising or Mass Communications

Outils

Office software

Description du poste

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

• Implements strategies to consistently grow revenue and exceed revenue goals.


• Establishes credible relationships with local business community.


• Makes sales calls on existing and prospective clients.


• Maintains assigned accounts and develops new accounts.


• Prepares and delivers sales presentations to clients.


• Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.


• Provides clients with information regarding rates for advertising placement in all media.


• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.


• Works with clients and station personnel to develop advertisements.


• Performs other duties as assigned.

Requirements & Skills:

• Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.


• Minimum one year’s experience in sales, preferably in the media field.


• Valid driver’s license with an acceptable driving record.


• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.


• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.