Account Development Specialist - Spirits

Reyes Holdings; Watsonville (CA); On-site; USD 85,000 - 110,000; Full time

Benefits offered by this job

Health benefits

401(k) match

Paid time off

Mileage reimbursement

Job summary

Reyes Holdings is seeking a field-based Outside Sales professional to represent a major beverage portfolio across Watsonville, Salinas, Hollister and surrounding Monterey County communities. You will build relationships with on-premise and off-premise accounts, execute commercial plans, and drive distribution of core brands while collaborating with supplier leadership.

The role requires a Bachelor’s degree or substantial related experience, 21+ years old, and a valid driver’s license with

Qualifications

• Bachelor’s degree with 3–4+ years related experience or high school diploma with 6–7+ years related experience
• Must be 21 years or older
• Valid driver’s license, reliable transportation and current automobile insurance

Responsibilities

• Drives the success of the Spirits portfolio by partnering with suppliers and customers to execute commercial plans and develop key on-premise and off-premise accounts
• Accomplish sales and distribution goals by executing monthly, quarterly and annual business plans and company initiatives
• Increase net core brand distribution over baseline throughout the year in assigned geography
• Sell in distribution, menu placements, promotions, drink features, and back bar placements at key customers
• Work with account representatives to ensure priorities, plans, and customer needs are communicated
• Function as a spirits expert in creating spirits programs, education and training for assigned market and interact with supplier leadership to prioritize and troubleshoot market activities
• Other duties as assigned

Skills

Sales experience

Account management

Territory planning

Relationship building

Education

Bachelor’s degree

High School Diploma + experience

Tools

CRM software

Job description

Join Reyes Beverage Group to represent a world‑class beverage portfolio, build impactful relationships, grow your territory, and elevate your career.

• Portfolio: Tito’s Handmade Vodka, Herradura Tequila, Jack Daniel’s Whiskey, Fernet-Branca, and many other popular brands…
• Schedule: Monday - Friday, early start times
• Field-based outside sales position supporting on-premise accounts. The territory will include Watsonville, Salinas, Hollister, and other surrounding cities in Monterey County
• Family‑owned company with 50 years of stability and growth.
• Values‑driven culture focused on integrity, teamwork, and accountability.
• Ongoing training and development to support long‑term sales success.
• Competitive pay with incentive opportunities, 401(k) match, full health benefits, and generous PTO.
• Field sales roles include monthly MOTUS car & mileage reimbursement.

Position Responsibilities:

• Drives the success of the Spirits portfolio by partnering with suppliers and customers to execute commercial plans and develop key on-premise and off-premise accounts
• Accomplish sales and distribution goals by executing the monthly, quarterly and annual business plans and company initiatives
• Increase net core brand distribution over baseline throughout the year in assigned geography
• Sell in distribution, menu placements, promotions, drink features, and back bar placements at key customers
• Work with account representatives to ensure priorities, plans, and customer needs are communicated
• Function as a spirits expert in creating spirits programs, education and training for assigned market and interact with supplier leadership to prioritize and troubleshoot market activities
• Other duties as assigned

Required Education and Experience:

• Bachelor’s degree and 3 to 4 plus years of related experience, or High School Diploma/General Education Diploma and 6 to 7 plus years of specific experience
• Must be 21 years of age or older
• Valid driver’s license, reliable transportation and current automobile insurance with at least the minimum state required coverage levels

Benefits

At the Reyes Family of Businesses, our Total Rewards Strategy prioritizes the holistic well‑being of our employees. This position offers a comprehensive benefits package that includes Medical, Dental, Vision coverage, Paid Time Off, Retirement Benefits, and complimentary Health Screenings.

Equal Opportunity Employee & Physical Demands

Reyes Holdings and its businesses are equal opportunity employers. Company policy prohibits discrimination and harassment against any applicant or employee based on race, color, religion, sex, pregnancy or pregnancy‑related medical conditions, marital status, sexual orientation, gender identity or expression, age, national origin, citizenship, disability, genetic information, military or veteran status, or any other basis protected by applicable law. In addition, the Company is committed to providing reasonable accommodation to applicants and employees in accordance with applicable law. Requests for accommodation should be directed to your point of contact in the Talent Acquisition or Human Resources departments.

Background Check and Drug Screening

Offers of employment are contingent upon successful completion of a background check and drug screening.

Pay Transparency

Our compensation philosophy embraces diverse factors for fair pay decisions, valuing skills, experience, and the needs of our business. Moreover, this role may have the opportunity to participate in a discretionary incentive program, subject to program rules.