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General Motors is seeking a motivated student for a hybrid internship with the Super Cruise Monetization team to develop a retail subscription sales strategy for GM's advanced driver assistance technology. You will conduct customer research, analyze historical data, and contribute to a go-to-market plan across multiple channels.
The role emphasizes data-driven insights, collaboration with internal partners and OnStar, and presenting actionable recommendations.
Job Description The Role: The Super Cruise Monetization team is seeking a motivated, analytical student to support the development of a new retail subscription sales strategy for General Motors’ advanced driver assistance technology. This project-based internship will provide hands‑on experience in customer research, historical data analysis, go‑to‑market strategy, and cross‑functional collaboration. You will contribute to work that helps General Motors understand customer purchase behavior, evaluate price sensitivity, and identify opportunities to grow subscription sales across multiple customer touchpoints. This is an opportunity to help shape the future of automotive technology while learning from a dedicated, fast-paced, and highly engaged team.
The Super Cruise Monetization team leads retail subscription sales strategies and go‑to‑market campaigns for Super Cruise. The team works across General Motors to understand customer needs, develop business recommendations, and create strategies that support the growth and adoption of subscription‑based automotive technology. You will collaborate with internal partners and OnStar channel partners to evaluate how new strategies can be delivered across multiple sales and customer engagement channels. The team combines customer insights, data analysis, and business strategy to inform decisions that create value for customers and General Motors.
Research and analyze sales data to identify insights about customer purchase behavior. Use Databricks to process and analyze historical data, identify consumer price sensitivities, and evaluate market trends. Gather and synthesize qualitative insights through focus groups. Build and maintain effective working relationships with internal partners. Collaborate with OnStar channel partners to evaluate the feasibility of proposed strategies across multiple customer touchpoints. Organize findings from multiple data sources and translate them into a clear, cohesive story. Support the development of a sales strategy recommendation for retail subscriptions. Present research findings, analytical insights, and recommendations to internal stakeholders.
Start dates for this internship role are May 24th & June 14th of 2027.
Hybrid: This role is categorized as hybrid. This means the successful candidate is expected to report to the Global Technical Center in Warren, Michigan - three times per week, at minimum. GM will provide a one‑time lump sum taxable stipend payment to eligible students selected for the 2027 Student Program - to help facilitate administration of relocation benefits, please apply using the permanent address you would move from. GM DOES NOT PROVIDE IMMIGRATION‑RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE. THIS INCLUDES DIRECT COMPANY SPONSORSHIP, ENTRY OF GM AS THE IMMIGRATION EMPLOYER OF RECORD ON A GOVERNMENT FORM, AND ANY WORK AUTHORIZATION REQUIRING A WRITTEN SUBMISSION OR OTHER IMMIGRATION SUPPORT FROM THE COMPANY (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)
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