2027 Group Benefit Solutions (GBS) SS&M - Marketing Summer Intern - TN

New York Life Insurance Co; Chattanooga (TN); Hybrid; USD 24,000 - 34,000; Full time

Benefits offered by this job

Discretionary bonus eligible

Job summary

New York Life Insurance Co. offers a 10-week Marketing Summer Intern program in Chattanooga, TN. The SS&M group provides hands-on experience across campaigns, content development, digital marketing, and analytics within a collaborative team.

You'll work with cross-functional partners to plan, execute, and measure marketing initiatives, build practical skills, and network with mentors and interns in a dynamic corporate culture.

Qualifications

• Rising junior or senior pursuing a degree at an accredited college or university.
• Currently pursuing a Bachelor's in Marketing, Communications, Business, or related field.
• Experience with Microsoft Office (Word, Excel, PowerPoint).
• Familiarity with marketing analytics and performance metrics.

Responsibilities

• Support integrated marketing campaigns and initiatives from planning through execution
• Assist with development of marketing content and communications across channels
• Contribute to digital marketing initiatives, including website and social media
• Coordinate marketing projects, timelines, deliverables, and cross-functional stakeholders
• Partner with internal Marketing and other business partners on key initiatives
• Work with Marketing Analytics to review campaign performance and identify improvements
• Conduct research and gather insights to inform marketing strategies
• Assist with additional marketing projects as needed

Skills

Written communication

Project management

Analytical mindset

Marketing interest

Education

Pursuing Bachelor's degree in Marketing/Communications/Business

Tools

Microsoft Office Suite

Job description

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Chattanooga, Tennessee, United States

Hybrid

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2027 Group Benefit Solutions (GBS) SS&M - Marketing Summer Intern - TN

Chattanooga, Tennessee, United States

Hybrid

Job Description

Requisition ID

94811

Department

Job Function

Group Benefit Solutions

Location

Chattanooga,Tennessee,United States

Role Location Designation

Job Requisition ID:94811

Group Benefit Solutions deliverscomprehensive insurance and absence management solutions for mid-sized and large companies. Our work fosters a healthier, happier, and more secure workforce, contributing to New York Life’s legacy of beingthere when we’re needed most. Here, you'll design, implement, and support these solutions directly impacting employees’ lives. At our core, we provide financial security and peace of mind to people through our absence, accident, disability, voluntary benefits, and life insurance solutions. Click here to learn more about Group Benefits solutions.

Shape your future:

With a dynamic internship experience at New York Life. We offer opportunities across a variety of exciting businesses, including Actuarial, AI & Data, Finance, Investments, Technology, Underwriting, and more. Your internship journey is designed to challenge you through hands‑off work experience that will equip you with valuable skills you can use anywhere. You will build your network through collaboration and connection with talented interns and experienced employees through team‑building activities, mentorship programs, and fun social events. By the end of your internship, you'll be equipped with new skills and a network that will propel you forward in your career journey.

Role Overview

The Strategy, Solutions & Marketing (SS&M) organization serves as the strategic hub of Group Benefit Solutions (GBS), enabling the successful execution of key initiatives across the business. SS&M plays a critical role in advancing GBS’s priorities by developing differentiated products, delivering impactful marketing, shaping competitive strategies, equipping employees through targeted learning programs, and ensuring disciplined project execution. As a central connector across the enterprise, SS&M facilitates alignment, drives collaboration, and helps position GBS for long‑term success.

The SS&M internship is a 10-week long program located in our Chattanooga office. Our program provides an opportunity for interns to gain exposure to different areas of expertise to aid in their career search, experience New York Life’s business values and corporate culture, contribute to project work across the organization, and participate in activities to develop and expand their professional skills.

What You’ll Do

As an intern on our Group Benefit Solutions Marketing team, you’ll gain hands‑on experience supporting a range of marketing initiatives designed to engage our key audiences and advance business priorities. You’ll contribute to integrated marketing campaigns, communications, content development, digital experiences, and other strategic projects while learning how marketing programs move from planning through execution and measurement.

Working alongside members of the Marketing team and cross‑functional partners, you’ll have opportunities to build practical marketing skills, contribute ideas, and see how different channels and tactics come together to create effective marketing experiences.

Support integrated marketing campaigns and initiatives from planning through execution

Assist with the development of marketing content and communications across a variety of channels and audiences

Contribute to digital marketing initiatives, including website and social media content

Help coordinate marketing projects, timelines, deliverables, and cross‑functional stakeholders

Partner with internal Marketing team members and other business partners to support key initiatives

Work with the Marketing Analytics team to review campaign and channel performance and identify opportunities for improvement

Conduct research and help gather insights to inform marketing strategies, content, and programs

Assist with additional marketing projects and initiatives as business needs arise

What You’ll Bring

• Strong written and verbal communication skills

• Strong organizational and project management skills, with the ability to coordinate across multiple stakeholders

• Analytical mindset and interest in using data and insights to inform marketing decisions

• Creative thinking and problem‑solving abilities

• Collaborative approach and ability to work effectively in a team environment

• Interest in marketing strategy, content development, campaign execution, digital marketing, and communications

• Curiosity and willingness to learn about new audiences, channels, and marketing disciplines

Required Skills

You must be a rising junior or senior pursuing a degree at an accredited college or university.

Preferred Skills

Successful candidates will demonstrate a combination of foundational marketing knowledge and professional skills that enable them to contribute while continuing to learn and grow.

• Currently pursuing a Bachelor's degree in Marketing, Communications, Business, or related field

• Experience working with Microsoft Office Suite (Word, Excel, PowerPoint)

• Familiarity with marketing, communications, social media, or content creation

• Basic understanding of marketing analytics and performance metrics

• Strong organizational skills with keen attention to detail

• Ability to work independently and manage time effectively , and adapt to changing priorities

#GBScampus
#LI-CV1

Pay Transparency

Salary range:$21

Discretionary bonus eligible:Yes

Actual base salary will be determined based on several factors but not limited to individual’s experience, skills, qualifications, and job location. Additionally, employees are eligible for an annual discretionary bonus. In addition to base salary, employees may also be eligible to participate in an incentive program.

Actual base salary within that range will be determined by several components including but not limited to the individual's experience, skills, qualifications, and job location.In addition to base salary, employees may also be eligible to participate in an incentive program.

Our Diversity Promise

We believe in a diverse workforce because it is our mission to advocate for the financial security and success of people in every community. This is why diversity, equity, and inclusion (DEI) are guiding principles that are embedded in our brand and our culture. Click here to learn more about how we have been recognized for our leadership.

Recognized as one of Fortune’s World’s Most Admired Companies, New York Life is committed to improving local communities through a culture of employee giving and volunteerism, supported by the Foundation .We're proud that due to our mutuality, we operate in the best interests of our policy owners. To learn more about career opportunities at New York Life, please visit the Careers page of www.NewYorkLife.com .

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Our Hybrid work environment provides flexibility and balance, allowing you to find your work life harmony.

Family Friendly Benefits

Find benefits that support your unique family situation, including fertility assistance, paid new-parent benefits, backup childcare services, free virtual tutoring, and more.

We Invest in Your Future

Enjoy a more secure future with a company‑sponsored pension plan for eligible employees and a savings plans with a company match 1 .

Take advantage of our tuition reimbursement program to further your education and advance your career with job‑related courses and programs.

Summer Flex Time

Take time for yourself and your loved ones. Enjoy reduced working hours during the summer months.

Disclaimer 1 : Eligibility for, and benefits under, the Pension Plan and 401(k) Savings Plan (“Plans”) are determined in accordance with the terms of the applicable plan document. Employees of certain subsidiaries, including but not limited to Group Benefit Solutions, employees of Life Insurance Company of North America and New York Life Group Insurance Company of NY, are not eligible to participate in the Pension Plan. In the event of a conflict between this information and the applicable plan document, the applicable plan document governs. The Company reserves the right to amend or terminate the Plans at any time.