Trade Marketing Lead: Visual Merch & Store Activation

SEPHORA; Fatih; On-site; TRY 180,000 - 300,000; Full time

Benefits offered by this job

Training and development

Career progression

Job summary

Sephora Turkey is seeking a Trade Marketing Executive to drive commercial productivity and brand visibility across the store network. You will oversee space allocation, assortment management, visual merchandising, and trade marketing operations, partnering with Global, Marketing, Retail, and Finance teams to ensure best-in-class execution.

The ideal candidate has 5+ years in trade marketing or related fields, strong analytical skills, proficiency in Excel and PowerPoint, and excellent

Qualifications

• At least 5 years of experience in Trade Marketing, Visual Merchandising, Space Planning, or Retail Operations.
• Highly analytical, commercially driven, and project-oriented.
• Creative, solution-oriented, energetic, and a strong team player.
• Strong stakeholder management and cross-functional collaboration skills.
• Experience working with global teams and managing complex retail projects.
• Proficiency in Excel, PowerPoint, and project management tools.
• Strong organizational skills and the ability to manage multiple priorities in a fast-paced retail environment.
• Advanced English speaking skills required; additional languages are an asset

Responsibilities

• Lead Space Allocation and Assortment Management processes to optimize store productivity and enhance customer experience.
• Own Visual Merchandising processes, ensuring alignment with global guidelines and local business priorities.
• Drive brand visibility and strategic marketing initiatives to maximize commercial impact and return on investment.
• Oversee equipment planning, annual ordering, inventory management, store updates, and asset lifecycle tracking.
• Manage projects through PMO tools, including Blue Yonder, Anaplan, Metaplan, and Planify, ensuring timely delivery and cross-functional alignment.
• Partner with Global, Marketing, Retail Operations, VM, Category, Finance, and Supply Chain teams to deliver successful store openings, brand launches, and visibility projects, while ensuring operational efficiency and overall commercial performance.

Skills

Trade Marketing

Visual Merchandising

Space Planning

Retail Operations

Stakeholder Management

Cross-functional Collaboration

Analytical Thinking

Tools

Blue Yonder

Anaplan

Metaplan

Planify

Excel

PowerPoint

Job description

Sephora Turkey is seeking a Trade Marketing Executive to drive commercial productivity and brand visibility across the store network. You will oversee space allocation, assortment management, visual merchandising, and trade marketing operations, partnering with Global, Marketing, Retail, and Finance teams to ensure best-in-class execution.

The ideal candidate has 5+ years in trade marketing or related fields, strong analytical skills, proficiency in Excel and PowerPoint, and excellent