Product Manager (Denim)

Mavi; Sarıyer; On-site; TRY 800,000 - 1,000,000; Full time

Job summary

Mavi, founded in Istanbul and a leading global denim lifestyle brand, seeks a senior product development professional to drive from prototype to pre-production, aligned with market needs and sales targets.

You will analyze regional sales, study competitor activity, and integrate insights into new product groups while collaborating with Sales and Category teams across global markets. English fluency and strong Excel skills are required to excel in this role.

Qualifications

• Bachelor's degree in Fashion, Textile, or related field.
• 8+ years of experience in a similar role.
• Fluent written and spoken English.
• Advanced MS Office knowledge, especially Excel.
• Strong analytical thinking, planning and organization.
• Collaborative team player with excellent communication.
• Experience in product development, collection management and market analysis in fashion/denim.
• Passion for trends and delivering commercially successful collections.

Responsibilities

• Participate in sales and industry fairs and conduct regular market research in line with the brand’s product strategy.
• Analyze regional seasonal sales performance and competitor activities, contributing to the development of new product groups based on market insights.
• Responsible for the entire product development process, from the first prototype to pre-production, ensuring collections are aligned with market needs, sales targets, and seasonal calendars.
• Evaluate feedback from Mavi’s global markets and support decision-making for denim product groups, while providing product information during pre-merchandising and order meetings and collaborating with Sales and Category teams in product selection.
• Work closely with cross-functional teams to ensure ordered products are produced accurately based on sales performance and customer feedback, while coordinating information flow and sharing improvement requests with relevant departments.

Skills

Excel

Analytical thinking

Planning

Organizational skills

Cross-functional collaboration

Fashion knowledge

Market analysis

Education

Bachelor's degree in Fashion, Textile, or related field

Job description

Are you ready to be a part of this journey?

Mavi, incorporated in 1991 in Istanbul, is recognized as a highly successful global lifestyle brand, rooted in 34 years of denim expertise. Mavi has been publicly traded since 2017 and has a presence in 34 countries, including Turkiye, the USA, Canada, Germany, and Russia, selling its products through approximately ~4,000 points, including 498 Mavi shops.

Mavi’s trusted brand image translates into high quality and strong pricing power with products positioned between the upper end of the core and the premium segments of the ready-to-wear market. Perfect Fit philosophy guides Mavi in designing jeans that perfectly fit its customers’ lifestyles, body types, and quality expectations. Mavi ranks among the world’s leading premium denim brands and stands apart as the preferred lifestyle brand across female and male consumer segments.

What will be expected of you in this role?

• You will participate in sales and industry fairs and conduct regular market research in line with the brand’s product strategy.
• You will analyze regional seasonal sales performance and competitor activities, contributing to the development of new product groups based on market insights.
• You will be responsible for the entire product development process, from the first prototype to pre-production, ensuring collections are aligned with market needs, sales targets, and seasonal calendars.
• You will evaluate feedback from Mavi’s global markets and support decision-making for denim product groups, while providing product information during pre-merchandising and order meetings and collaborating with Sales and Category teams in product selection.
• You will work closely with cross-functional teams to ensure ordered products are produced accurately based on sales performance and customer feedback, while coordinating information flow and sharing improvement requests with relevant departments.

Why you?

• If you have a Bachelor's degree in Fashion, Textile, or a related field
• If you have at least 8 years of experience in a similar role.
• If you have excellent written and spoken English.
• If you have advanced knowledge of MS Office applications, particularly Excel.
• If you have strong analytical thinking, planning, and organizational skills.
• If you are a collaborative team player with excellent communication skills.
• If you are creative, innovative, and have a strong commercial mindset.
• If you have experience in product development, collection management, and market analysis within the fashion or denim industry.
• If you are passionate about trends, consumer insights, and delivering commercially successful collections.

You might be the team member we are looking for!

We can’t wait to meet unique, creative thinking, productive and innovative candidates, who match Mavi’s brand spirit and closely follow fashion and global trends.

*Driven by our “All Blue. All Better. For All.” strategy and empowered by our people-centric Mavi culture, we create a work environment where human rights are respected and diversity and differences are embraced. We promote gender equality and commit to equal opportunity in all our recruitment processes. In line with our Diversity and Inclusion Policy, we select and recruit employees based on their professional competencies and qualifications, regardless of their age, gender, sexual orientation, race, skin color, language, religious belief, spiritual and political ideology, ethnicity, economic status and health condition, disability, physical appearance, lifestyle and what they wear and support them in unloc