Product-Led Growth Manager — Remote & Dev-Focused

Lever, Inc.; Turkey; On-site; TRY 400,000 - 750,000; Full time

Benefits offered by this job

Fully remote

Multicultural, globally distributed

Exposure to open-source technologies

Conference attendance

Autonomy

Global collaboration

Growth leadership

Job summary

Partner Company is seeking a Product Led Growth Manager in Turkey to lead self-serve acquisition and activation for a developer-focused product. You will own the funnel from signup to expansion, partner with engineering and design, and drive product-led sales handoffs.

You will shape the website and app experience, run experiments, analyze results, and collaborate with RevOps, marketing, and sales to scale growth in a remote-first, globally distributed team.

Qualifications

• 5–8+ years in growth, growth PM, lifecycle marketing, or funnel roles.
• Experience in B2B SaaS or product-led growth models.
• Strong understanding of how technical users and developers evaluate, adopt, and expand their use of software tools.
• Experience with developer tools, APIs, data products, open-source ecosystems.

Responsibilities

• Own the self-serve growth funnel end-to-end, defining, measuring, and improving signup, trial, activation, paid conversion, and expansion journeys.
• Act as product owner for the website and product UI, establishing the roadmap and priorities for experiences that capture demand and improve funnel performance.
• Partner with engineers and designers to ship iterative improvements to the website, application, and customer journey.
• Design and run conversion experiments, developing hypotheses, launching A/B tests, analyzing results, and scaling successful approaches.
• Optimize product-led growth journeys originating in developer ecosystems, open source, documentation, SDKs, code examples, and AI-agent ecosystems.
• Build customer data and segmentation frameworks using product usage and firmographic signals to support personalized onboarding, content, and nurture programs.
• Collaborate with RevOps to identify product-qualified accounts and determine when sales engagement can support expansion.
• Work closely with product marketing, marketing, customer success, sales, and RevOps to align teams around a shared growth funnel.
• Use data and customer insights to continuously identify new growth opportunities and prioritize the next set of experiments.
• Track and communicate performance across activation, conversion, revenue, expansion, funnel velocity, and the quality of qualified opportunities passed to sales.

Skills

Growth PM

B2B SaaS

Developer tools

A/B testing

Analytics

Cross-functional

AI prototyping

Product-led growth

Tools

Amplitude

Mixpanel

GA4

APIs

Job description

Partner Company is seeking a Product Led Growth Manager in Turkey to lead self-serve acquisition and activation for a developer-focused product. You will own the funnel from signup to expansion, partner with engineering and design, and drive product-led sales handoffs.

You will shape the website and app experience, run experiments, analyze results, and collaborate with RevOps, marketing, and sales to scale growth in a remote-first, globally distributed team.