Influencer Performance Growth Lead - Global (Remote)

Content Creators; Turkey; À distance; TRY 6 000 000 - 9 000 000; Plein temps

Avantages offerts par ce poste

Build a new channel with large budgets

Product with 100M+ users

Remote work environment

Competitive compensation

Performance bonus

Company-provided equipment

Résumé du poste

Ruby Labs is seeking a Senior Influencer Marketing Manager to build a performance-driven influencer channel for a core D2C subscription product. You will own it end-to-end across Europe, Latin America and Asia, reporting to the Head of User Acquisition. This is a data-driven, budget-rich role with hands-on execution and strong accountability.

You will manage campaigns from concept to scale, track CPA and ROI, and work with a UA team to optimize results in a fast-paced environment.

Qualifications

• 3+ years in influencer marketing with a performance focus for D2C subscription apps or online products.
• Managed influencer budgets of $50K+ per month with measurable results.
• Hands-on experience in Europe, Latin America or Asia.
• Sourcing and negotiating with creators directly, not only via agencies.
• Experience with CPA and hybrid deals.
• Experience setting up tracking: links and attribution.
• Knowledge of TikTok, Instagram and YouTube sponsored content rules.
• Fluent written and spoken English.

Responsabilités

• Build influencer marketing from zero: markets, platforms, creator tiers, deal models and budget.
• Launch campaigns within the first month and scale profitable ones.
• Prioritise markets by cost per subscription and expand.
• Negotiate deals and manage end-to-end cycle: outreach, contracts, briefs, approvals, payments.
• Set up tracking for every creator and report weekly with actionable decisions.
• Maintain a creator network and learnings database.

Connaissances

Influencer marketing

Budget management

Regional experience

Negotiation with creators

Tracking setup

CPA & ROI analysis

English proficiency

Outils

Modash

CreatorIQ

Upfluence

Description du poste

Ruby Labs is seeking a Senior Influencer Marketing Manager to build a performance-driven influencer channel for a core D2C subscription product. You will own it end-to-end across Europe, Latin America and Asia, reporting to the Head of User Acquisition. This is a data-driven, budget-rich role with hands-on execution and strong accountability.

You will manage campaigns from concept to scale, track CPA and ROI, and work with a UA team to optimize results in a fast-paced environment.