Growth Manager — Mobile Games

COM Games; Turkey; Remote; TRY 180,000 - 280,000; Full time

Benefits offered by this job

Fully remote work environment

Job summary

Com Games is seeking a Growth Manager to lead user acquisition, creative testing, and growth analysis across our mobile game portfolio. You will manage paid acquisition campaigns across Meta, Google, TikTok, and other channels, and define testing strategies for new games.

You will track key metrics like CPI, ROAS, retention, LTV, and ARPU, work with analytics tools such as AppsFlyer, Singular, Firebase, AdMob, Play Console, and App Store Connect, and translate insights into scalable growth

Qualifications

• Hands-on UA / growth marketing experience on at least one shipped mobile game.
• Experience in performance marketing or mobile user acquisition.
• Strong analytical and data-driven decision-making skills.

Responsibilities

• Set up and manage paid acquisition campaigns for mobile games.
• Optimize campaigns across Meta, Google, TikTok, and other advertising channels.
• Define testing strategies for new games, including budgets, GEOs, channels, and creative approaches.
• Analyze creative performance and contribute to new creative concepts and briefs.
• Track and interpret key metrics including CPI, CTR, IPM, CVR, ROAS, retention, LTV, ARPU, and cohort performance.
• Work with tools such as AppsFlyer, Singular, Firebase, AdMob, Play Console, and App Store Connect.
• Identify high-performing campaigns, channels, creatives, and audience segments.
• Provide data-driven recommendations on scaling, improving, or discontinuing game initiatives.
• Prepare regular reports and insights for testing, optimization, and scaling decisions.

Skills

Growth marketing

User acquisition

Campaign optimization

Creative testing

Data analysis

Performance marketing

Tools

AppsFlyer

Singular

Firebase

AdMob

Play Console

App Store Connect

Job description

Com Games is looking for a Growth Manager to lead user acquisition, creative testing, and growth analysis across our mobile game portfolio. In this role, you will manage paid acquisition campaigns, define testing strategies for new games, analyze performance data, and help identify scalable growth opportunities through data-driven decision making.

Responsibilities

• Set up and manage paid acquisition campaigns for mobile games.
• Optimize campaigns across Meta, Google, TikTok, and other advertising channels.
• Define testing strategies for new games, including budgets, GEOs, channels, and creative approaches.
• Analyze creative performance and contribute to new creative concepts and briefs.
• Track and interpret key metrics including CPI, CTR, IPM, CVR, ROAS, retention, LTV, ARPU, and cohort performance.
• Work with tools such as AppsFlyer, Singular, Firebase, AdMob, Play Console, and App Store Connect.
• Identify high-performing campaigns, channels, creatives, and audience segments.
• Provide data-driven recommendations on scaling, improving, or discontinuing game initiatives.
• Prepare regular reports and insights for testing, optimization, and scaling decisions.

Requirements

• Hands-on UA / growth marketing experience on at least one shipped mobile game.
• Experience in performance marketing or mobile user acquisition.
• Hands-on experience with Meta Ads, Google Ads, TikTok Ads, or similar ad networks.
• Strong understanding of CPI, ROAS, retention, LTV, and cohort analysis.
• Experience with creative testing and campaign optimization.
• Familiarity with AppsFlyer, Singular, Adjust, Firebase, or similar analytics tools.
• Strong analytical and data-driven decision-making skills.
• Ability to work both strategically and hands-on.
• Comfortable working in fast testing and iteration cycles.

What We Offer

• Competitive salary + performance-based bonus structure.
• Fully remote work environment.
• Opportunity to work on multiple live game projects.
• High ownership and direct impact on growth decisions.
• Fast-moving and collaborative team culture.

If you’re excited to create engaging game worlds and be part of a passionate team, we’d love to hear from you.