Global Employer Branding Strategist

Koton; Fatih; On-site; TRY 600,000 - 760,000; Full time

Job summary

Koton is seeking an experienced Employer Branding & Internal Communications lead to strengthen our EVP globally from Turkey. You will craft compelling content for employee stories, manage internal channels, and partner with agencies to deliver campaigns that reflect our values and culture.

The role focuses on engaging talent, coordinating events, and driving data-informed improvements across all internal communication touchpoints while collaborating with HR and leadership to align with long-term

Qualifications

• Bachelor's degree in Communications, Business Admin, Psychology or related field.
• Minimum 8 years of employer branding, internal comm or employee experience.
• Strong communication skills with a proactive, innovative working style.
• Strong analytical thinking to interpret data, generate insights and report.
• Experience in digital communication, intranet and social media management.
• Experience with creative agencies, briefing processes and output quality.

Responsibilities

• Develop and implement employer branding strategies across touchpoints.
• Create and publish content for employee career accounts and internal platforms.
• Produce visual and written content to strengthen the employer narrative.
• Maintain intranet, internal feeds and career social media platforms.
• Plan and execute internal events to boost participation and culture.
• Design and improve employee experience initiatives reinforcing values.
• Collaborate with creative agencies to develop campaigns and manage briefs.
• Analyze employee insights and engagement data to guide plans.
• Create content roadmaps for internal portals and digital channels.
• Build relationships with universities and student communities for talent attraction.
• Coordinate internal clubs and employee groups to foster belonging.
• Highlight internal initiatives, learning opportunities and achievements.
• Partner with HR and leadership to align themes with strategy.

Skills

Strong communication

Analytical thinking

Stakeholder management

English proficiency

Education

Bachelor's degree in Communication, Business Administration, Psychology or related fields

Job description

Koton is seeking an experienced Employer Branding & Internal Communications lead to strengthen our EVP globally from Turkey. You will craft compelling content for employee stories, manage internal channels, and partner with agencies to deliver campaigns that reflect our values and culture.

The role focuses on engaging talent, coordinating events, and driving data-informed improvements across all internal communication touchpoints while collaborating with HR and leadership to align with long-term