Display Development Manager

Kellanova Co; Ümraniye; On-site; TRY 300,000 - 420,000; Full time

Job summary

Kellanova Co. seeks a Display Development Manager to drive in-store display solutions across the North Africa, Levant & Turkey region. You will work with Sales, Category Management, Shopper Marketing, and partners to enhance shopper engagement and drive category growth.

We welcome early-career professionals with FMCG/Trade Marketing experience who are passionate about transforming shopper experiences at the point of purchase. Strong project management and analytics are essential to succeed.

Qualifications

• 1-3 years of experience within FMCG, Consumer Goods, Retail, Trade Marketing, Shopper Marketing, Category Management, or Customer Marketing.
• Strong project management and stakeholder management skills.
• Fluent English communication skills, both written and spoken.
• Proficiency in Microsoft Office applications, particularly Excel and PowerPoint.
• Experience with retail execution, in-store activations, or display development projects.
• Exposure to category management and shopper insights.

Responsibilities

• Contribute to the creation of display strategies to maximize transactions and conversions for the business unit leveraging global display catalogues across Main Aisle and Transaction Zone (checkout space).
• Lead the testing of display solutions in the market engaging with suppliers and retailers, managing prototypes and finally tracking data to measure impact on shoppers and/or Sales.
• Work collaboratively with the Customer Development team & Category Team to understand customers’ needs and use this insight for future display design locally as well as input for the Global display team.
• Accountable for the development & deployment of all display solutions within customers across channels working closely with all relevant internal stakeholders.
• Influence key internal and external stakeholders to ensure the needs of shoppers and customers are brought to life, in our strategic plans and the in-store execution.
• Working with Sales operations, suppliers and logistic partners, monitor the end-to-End process for all display materials /equipment from ordering to storage, distribution and implementation and ensuring smooth roll out within customers.

Skills

Project management

Stakeholder management

Cross-functional teamwork

Analytical skills

Problem-solving

Fluent English

Excel

PowerPoint

Microsoft Office

Tools

Microsoft Office

Excel

PowerPoint

Job description

We are looking for a dynamic and commercially minded Display Development Manager to join our team and support the development and execution of innovative in-store display solutions across NALT(North Africa, Levant & Turkey) region.

In this role, you will work closely with Sales, Category Management, Shopper Marketing, Customers, and external partners to create impactful display solutions that enhance shopper engagement, improve in-store visibility, and drive category growth.

This is an excellent opportunity for early-career professionals with experience in FMCG, Trade Marketing, Shopper Marketing, Category Development, or Retail Execution who are passionate about transforming shopper experiences at the point of purchase.

Key Accountabilities or Responsibilities:

• Contribute to the creation of display strategies to maximize transactions and conversions for the business unit leveraging global display catalogues across Main Aisle and Transaction Zone (checkout space)
• Lead the testing of display solutions in the market engaging with both suppliers, and retailers, managing prototypes and finally tracking data to measure impact on shoppers and/or Sales.
• Work collaboratively with the Customer Development team & Category Team to better understand customers’ needs and use this insight for future display design locally as well as input for the Global display team.
• Accountable for the development & deployment of all display solutions within customers across channels working closely with all relevant internal stakeholders
• e.g. Sales / Category / Customer marketing / Finance/ Marketing/ Commercial to meet success criteria.
• Responsible for inspiring customers with disruptive display innovations and ensure that MWC are perceived as the best-in-class supplier for creative solutions driving profitable growth for the retailer and Mars.
• In partnership with the other key functions (Sales/Category/Customer marketing), sell concepts to customers where appropriate leveraging relevant shopper and customer insights & data.
• Seek to identify display opportunities and best practice which can be leveraged across Customers/ Regions or by the Global display team.
• Influence key internal and external stakeholders to ensure the needs of shoppers and customers are brought to life, in our strategic plans and the in-store execution.
• Working with Sales operations, suppliers and logistic partners, monitor the end- to-End process for all display materials /equipment from ordering to storage, distribution and implementation and ensuring smooth roll out within customers. Don't allow to have a high stock of displays that are not used, avoid extra payments for storage – be responsible for driving efficiency in the display management.
• Creating Display Development solutions to enhance the look and feel of
• Confectionary Main Aisle, Front End (checkout) and Points of Interruption with the aim of increasing penetration and driving conversion.
• Be responsible for Display budget planning for specific markets, control quality and ROI of all projects, lead Value Leadership initiatives to get best conditions and cost efficiency, be sure that we use budget on maximum of efficiency level. Control the phasing and usage budget on right time.
• Control quality of agency work, work on development of their skills, be sure, that agencies are using best practice and avoid "development of wheel".

Qualifications & Experience:

• 1-3 years of experience within FMCG, Consumer Goods, Retail, Trade Marketing, Shopper Marketing, Category Management, or Customer Marketing.
• Strong project management and stakeholder management skills.
• Ability to work effectively across cross-functional teams.
• Strong analytical and problem-solving capabilities.
• Fluent English communication skills, both written and spoken.
• Proficiency in Microsoft Office applications, particularly Excel and PowerPoint.
• Experience with retail execution, in-store activations, or display development projects.
• Exposure to category management and shopper insights.
• Experience working with agencies, suppliers, or retail customers.