Wine Sales Executive

HERSING CULINARY PTE. LTD.; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

HERSING CULINARY PTE. LTD.

is seeking a results-driven Sales & Business Development professional to identify and develop new customers across restaurants, hotels, bars, retailers, and corporate accounts, promoting the company’s wine portfolio to grow revenue. You will manage existing accounts, coordinate quotations and proposals, and travel for customer visits and tastings, while building strong relationships and delivering timely orders, stock updates, and accurate sales forecasts.

Qualifications

• Minimum 2 years of sales or business development experience.
• Experience in wine, liquor, F&B, hospitality, or FMCG distribution is preferred.
• Proven ability to prospect for new customers, build relationships and close sales.
• Good communication, presentation, and negotiation skills.
• Knowledge of wines or wine sales is an advantage; candidates with a strong sales track record and willingness to learn are welcome.
• Self-motivated, results-driven and comfortable working independently.
• Willing to travel for customer visits and attend networking or wine-tasting events when required.

Responsibilities

• Identify and develop new customers across restaurants, hotels, bars, retailers, and corporate accounts.
• Promote and introduce the company's wine portfolio to potential customers.
• Achieve sales targets and grow revenue through new business and existing accounts.
• Prepare quotations, sales proposals, and negotiate pricing and terms.
• Build and maintain strong relationships with existing customers; follow up on orders, deliveries, and inquiries.

Skills

Sales & BD

Wine knowledge

Relationship building

Negotiation

Presentations

Communication

Job description

Sales & Business Development

Identify and develop new customers across restaurants, hotels, bars, retailers, and corporate accounts. Promote and introduce the company's wine portfolio to potential customers. Achieve sales targets and grow revenue through new business and existing accounts. Prepare quotations, sales proposals, and negotiate pricing and terms.

Account Management

Build and maintain strong relationships with existing customers. Follow up on orders, deliveries, payments, and customer enquiries. Identify opportunities to increase sales and expand product distribution. Provide product recommendations based on customer needs.

Wine Knowledge & Marketing

Develop good knowledge of the company's wine portfolio, regions, and product offerings. Conduct wine presentations, tastings, and product introductions for customers. Support wine promotions, events, and marketing activities.

Sales Administration

Monitor sales performance and maintain customer records. Prepare regular sales reports and sales forecasts. Coordinate with internal teams on orders, stock availability, and deliveries. Perform other ad hoc duties as assigned.

Requirements

• Minimum 2 years of sales or business development experience.
• Experience in wine, liquor, F&B, hospitality, or FMCG distribution is preferred.
• Proven ability to prospect for new customers, build relationships and close sales.
• Good communication, presentation, and negotiation skills.
• Knowledge of wines or wine sales is an advantage; candidates with a strong sales track record and willingness to learn are welcome.
• Self-motivated, results-driven and comfortable working independently.
• Willing to travel for customer visits and attend networking or wine-tasting events when required.