Vice President, Experience Designer

BNY; Singapore; Hybrid; SGD 70,000 - 110,000; Full time

Job summary

BNY is seeking a UX/Service Designer to shape end-to-end experiences for clients and internal stakeholders across APAC. This hybrid role combines service design, user research, workshop facilitation, UX execution and rapid prototyping.

You will work with product managers, engineers, AI and data specialists to translate complex problems into clear journeys and testable experiences, spanning people, processes, technology, data and controls, with a focus on responsible AI-enabled design.

Qualifications

• Experience in designing end-to-end service experiences.
• Strong ability to translate research findings into actionable recommendations.
• Comfort facilitating workshops with clients and cross-functional teams.

Responsibilities

• Lead and support end-to-end service design across complex client and business journeys.
• Map current-state and future-state journeys across people, process, technology, data, controls, and client experience.
• Identify pain points, unmet needs, risks, operational friction, and opportunities for improvement or innovation.
• Translate research and discovery into opportunity maps, service blueprints, experience narratives, and actionable recommendations.
• Work with client-facing and internal teams to understand strategic priorities and delivery realities.
• Design and facilitate client workshops, discovery sessions, co-creation activities, and value-mapping exercises.
• Partner with cross functional stakeholders to define user needs, business goals and project requirements.
• Support product venture work through journey design, concept development, prototyping, testing, and readouts.

Skills

UX design

User research

Workshop facilitation

Service design

Stakeholder management

AI-enabled design

Tools

Figma

Devin Windsurf

Job description

Job Description

Innovation is an integral part of BNY’s Strategic Partnerships, Investments & Innovation team (SPIN). With a global presence across New York, London and Singapore, we bring together innovators, product leaders, technical strategists and designers to identify opportunities, shape new propositions and accelerate value creation for our clients and BNY.

Job Description

Innovation is an integral part of BNY’s Strategic Partnerships, Investments & Innovation team (SPIN). With a global presence across New York, London and Singapore, we bring together innovators, product leaders, technical strategists and designers to identify opportunities, shape new propositions and accelerate value creation for our clients and BNY.

Our work spans business and client discovery, value-chain mapping, product strategy, service design, prototyping and adoption. We combine human-centered design, agile delivery and AI-enabled methods to turn complex problems into practical and measurable outcomes.

We are seeking a UX/Service Designer to shape end-to-end experiences for BNY’s clients and internal stakeholders across APAC.

This is a hybrid design role combining service design, user research, workshop facilitation, UX execution and rapid prototyping. You will work with clients, product managers, engineers, AI and data specialists, business teams and control functions to understand complex problems and translate them into clear journeys, service concepts and testable experiences.

You will design across the full-service ecosystem including people, processes, technology, data and controls, not only the user interface. You will also help the team explore how AI can improve client and employee experiences while ensuring that new interactions remain useful, understandable, responsible and grounded in genuine user needs.

In this role, you’ll make an impact in the following ways:

Service design and client / business discovery

• Lead and support end-to-end service design across complex client and business journeys.
• Map current-state and future-state journeys across people, process, technology, data, controls, and client experience.
• Identify pain points, unmet needs, risks, operational friction, and opportunities for improvement or innovation.
• Translate research and discovery into clear opportunity maps, service blueprints, experience narratives, and actionable recommendations.
• Work across client-facing and internal teams to understand strategic priorities, client needs, operational constraints, and delivery realities.

Client-facing innovation and co-creation

• Design and facilitate client workshops, discovery sessions, co-creation activities, and value‑mapping exercises.
• Partner with cross functional stakeholders, product managers, and development teams, to deeply understand and define user needs, business goals and project requirements.
• Support product venture work through journey design, concept development, prototyping, testing, and readout materials.
• Create high-quality artefacts that help clients and senior stakeholders understand complex ideas quickly.
• Help BNY show up differently with clients by combining design, innovation, AI‑enabled thinking, and practical relevance.

UX design and prototype execution

• Translate service concepts into user flows, wireframes, clickable prototypes, experience concepts, and product POCs where needed.
• Use Figma, Fig Jam, and other approved tools to create clear, well‑crafted, executive‑ready design outputs.
• Familiarity with Devin (Windsurf) and/or Claude Cowork would be an added advantage.
• Conduct evaluative testing and iterate rapidly based on evidence and feedback.
• Design human + AI / human + agent interactions with attention to trust, transparency, accessibility, usability, and escalation.
• Contribute to reusable patterns, design practices, and team methods.

AI-enabled design and collaboration

• Use approved AI‑enabled tools and methods to accelerate research, synthesis, ideation, concept generation, prototyping, and storytelling.
• Critically evaluate AI outputs rather than accepting them at face value.
• Understand where AI can help discovery and design, and where human judgment, empathy, context, and craft remain essential.
• Work with product and AI partners to shape experiences that are safe, useful, understandable, and adoption ready.
• Help the team continuously improve how AI is used within the design process.

Stakeholder engagement and communication

• Present complex ideas clearly and confidently to senior internal stakeholders, clients, and cross‑functional teams.
• Facilitate alignment across competing priorities and perspectives.
• Work fluidly with product, engineering, AI, data, engagement, business, coverage, risk, and compliance partners.
• Help create clarity in ambiguous situations through strong visual communication, storytelling, and evidence‑based recommendations.
• Support a team culture based