Strategic Growth Marketing Manager

HOMIE PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

HOMIE PTE. LTD. in Singapore is seeking a Marketing Lead to develop and execute integrated marketing strategies that drive business growth.

You will manage campaigns across digital and offline channels, including social media, e-commerce platforms, websites, and retail support, ensuring brand consistency and effective marketing operations. You will oversee content planning, analyze performance, conduct market research, manage external vendors, and collaborate with sales and operations to align

Qualifications

• Minimum 2 years of relevant marketing experience.
• Degree or Diploma in Marketing, Business, Communications, or related field.
• Develop and implement integrated marketing strategies aligned with the company's business objectives.
• Plan and manage marketing campaigns across digital and offline channels, including social media, e-commerce platforms, websites, and retail support.
• Oversee content planning and creation to ensure consistent brand messaging across all channels.
• Analyse marketing performance metrics and prepare reports to evaluate campaign effectiveness.
• Conduct market research and competitor analysis to identify trends, opportunities, and areas for improvement.
• Manage relationships with external vendors, agencies, and partners where required.
• Collaborate closely with internal teams to ensure alignment between marketing, sales, and operations.
• Monitor budgets and ensure marketing activities are executed efficiently.

Responsibilities

• Develop and implement integrated marketing strategies aligned with business objectives.
• Plan and manage campaigns across digital and offline channels to maximize reach and engagement.
• Oversee content planning and creation for consistent brand messaging.
• Analyze marketing performance and prepare reports on campaign effectiveness.
• Conduct market research and competitive analysis to identify trends and opportunities.
• Manage relationships with external vendors, agencies, and partners as needed.
• Collaborate with sales and operations to align marketing with business goals.
• Monitor budgets and ensure efficient execution of marketing activities.

Skills

Integrated marketing

Campaign management

Content management

Performance analysis

Vendor management

Cross-functional collaboration

Education

Bachelor's/Diploma in Marketing or related

Job description

HOMIE PTE. LTD. in Singapore is seeking a Marketing Lead to develop and execute integrated marketing strategies that drive business growth.

You will manage campaigns across digital and offline channels, including social media, e-commerce platforms, websites, and retail support, ensuring brand consistency and effective marketing operations. You will oversee content planning, analyze performance, conduct market research, manage external vendors, and collaborate with sales and operations to align