Strategic Campaign Marketer for Cards & Payments

RECRUIT EXPRESS PTE LTD; Singapore; On-site; SGD 52,000 - 90,000; Full time

Job summary

RECRUIT EXPRESS PTE LTD is seeking a Marketing professional to lead campaign development and content creation for Cards & Payments, including regional initiatives. You will monitor performance and collaborate with media agencies to drive optimization and business results.

The role involves day-to-day campaign execution across paid, owned, and social channels, managing internal stakeholders and vendors to ensure brand and regulatory alignment, with timely delivery of projects.

Qualifications

• Bachelor’s degree in Marketing, Business, or Communications
• Min. 1 - 5 years of Consumer Marketing (B2C) or Brand Management-related experience

Responsibilities

• Development and execution of strategic and tactical marketing campaigns across paid, owned and social channels for Cards & Payments, including Regional initiatives to meet business targets.
• Develop and execute content for Cards communication channels across cards products and usage pillars - Dining, Travel and Retail.
• Monitor and analyse campaign performance, working closely with media agency to providing insights and recommendations for optimization.
• Responsible for day-to-day management and execution of tactical campaigns across paid, owned, and social platforms. Also support the team with simultaneous brand and tactical campaigns for Cards campaigns.
• Manage day-to-day relationships with key internal stakeholders, agency partners and vendors, to ensure marketing communications adhere to brand strategy and regulatory requirements, while keeping to project deadlines.
• Administrative support and any other general administrative duties/ad-hoc projects as assigned by immediate supervisor/s

Skills

Campaign management

Content creation

Campaign analysis

Stakeholder collaboration

Education

Bachelor’s degree in Marketing, Business, or Communications

Job description

RECRUIT EXPRESS PTE LTD is seeking a Marketing professional to lead campaign development and content creation for Cards & Payments, including regional initiatives. You will monitor performance and collaborate with media agencies to drive optimization and business results.

The role involves day-to-day campaign execution across paid, owned, and social channels, managing internal stakeholders and vendors to ensure brand and regulatory alignment, with timely delivery of projects.