Strategic Campaign Designer

Thinkads Pte. Ltd.; Singapore; On-site; SGD 45,000 - 75,000; Full time

Job summary

Thinkads Pte. Ltd. is seeking a creative designer who goes beyond aesthetics—crafting campaign ideas that resonate and engage. You will translate client briefs into compelling visual experiences across digital, social, print, retail and experiential channels.

The role emphasizes concept thinking, design and motion skills, with exposure to AI tools to support, not replace, creative thinking. A design degree and strong Adobe skills are preferred.

Qualifications

• Diploma/Degree in Graphic Design, Multimedia, Visual Communication or equivalent is advantageous.
• Strong working knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Experience with After Effects or Premiere Pro; motion/video editing tools are beneficial.
• Familiarity with current AI creative tools is highly advantageous.
• Photography, videography or 3D/experiential visualisation experience will be favourably considered.

Responsibilities

• Develop original campaign concepts based on client briefs.
• Translate marketing objectives into strong visual ideas, campaign hooks and consumer experiences.
• Understand the difference between concept, art direction, design and layout and contribute across all four.
• Think about how campaigns will be encountered, understood and interacted with in the real world.
• Bring observations from fashion, lifestyle, retail, entertainment, culture and social media into the creative process.
• Develop visual directions, mood boards, storyboards, key visuals and campaign territories for pitches.
• Participate in brainstorming and pitching sessions and explain the thinking behind ideas.

Skills

Concept thinking

Campaign thinking

Design & visualisation

Motion & content

Communication / pitching

Education

Graphic design / visual communication degree

Tools

Adobe Creative Suite

Photoshop

Illustrator

InDesign

After Effects

Premiere Pro

AI creative tools

Job description

Thinkads Pte. Ltd. is seeking a creative designer who goes beyond aesthetics—crafting campaign ideas that resonate and engage. You will translate client briefs into compelling visual experiences across digital, social, print, retail and experiential channels.

The role emphasizes concept thinking, design and motion skills, with exposure to AI tools to support, not replace, creative thinking. A design degree and strong Adobe skills are preferred.