Social Media Marketing Executive

recruitSG; Singapore; On-site; SGD 25,000 - 45,000; Full time

Job summary

recruitSG is seeking a Social Media Marketing Executive (Graduate Trainee) to support its digital presence and brand positioning in the B2B events industry. You will work with the Business Development team and external partners to craft engaging content that showcases projects, capabilities, and industry presence.

The role is ideal for someone creative, hands-on, and eager to build skills in content creation and social media marketing, with potential for full-time conversion after the graduate

Qualifications

• Diploma or Degree in Marketing, Communications, Media, or related field.
• Fresh graduates or 0–2 years of experience; great performance during traineeship.
• Basic skills in content creation (filming, editing, social media tools).
• Familiar with Instagram, LinkedIn, and TikTok; strong communication and eagerness to learn.

Responsibilities

• Manage the company’s social media platforms (B2B-focused).
• Plan and schedule content aligned with projects and marketing objectives.
• Create and edit content (photos/videos) for social media; translate project work into engaging content.
• Coordinate with external marketing partners to ensure cohesive campaigns and branding.

Skills

Content creation

Social media management

Communication

Willing to learn

Education

Marketing diploma/degree

Tools

Instagram

LinkedIn

TikTok

Job description

About the Company

We are a company in the events and exhibitions industry, specialising in the design and build of exhibition booths, international pavilions, and large-scale event setups. We work closely with show organisers and exhibitors across various industries to deliver high-quality, customised event experiences. We pride ourselves on providing a stable and supportive working environment, with a close-knit team and a strong emphasis on long-term growth. Our team values collaboration, and we offer opportunities to be involved in meaningful, large-scale projects within the B2B events space.

Role Overview

We are looking for a Social Media Marketing Executive (Graduate Trainee) to support the company’s digital presence and brand positioning within the B2B events industry. This role is ideal for someone who is creative, hands-on, and keen to build their skills in content creation and social media marketing. You will work closely with the Business Development team and external marketing partners to create engaging content that showcases the company’s projects, capabilities, and industry presence.

Key Responsibilities

Social Media Management

• Manage and maintain the company’s social media platforms (primarily B2B-focused channels)
• Plan and schedule content aligned with ongoing projects and marketing objectives
• Ensure consistent brand messaging across all platforms

Content Creation

• Conceptualise, create, and film content (photos and videos) for social media
• Capture behind-the-scenes footage of projects, events, and installations
• Translate project work into engaging and professional digital content
• Edit short-form videos for platforms such as LinkedIn, Instagram, and others
• Optimise content for engagement and platform-specific performance
• Work closely with the Business Development Manager to align content with business goals
• Liaise with external marketing agencies to ensure cohesive campaigns and branding
• Support overall marketing initiatives and campaigns as required

Requirements

• Diploma or Degree in Marketing, Communications, Media, or a related field
• Open to fresh graduates or candidates with 0-2 years of relevant experience, open to full-time conversion upon completion and good performance during graduate traineeship tenure
• Basic skills in content creation (filming, editing, social media tools)
• Familiarity with platforms such as Instagram, LinkedIn, and TikTok
• Strong communication skills and willingness to learn
• Comfortable working in a B2B environment with a longer sales cycle