Social Media Community Lead - Multiplatform Growth

RED IDOL PTE. LTD.; Singapore; On-site; SGD 42,000 - 68,000; Full time

Job summary

RED IDOL PTE. LTD. is seeking a Social Media Community Executive to oversee daily content publishing, audience engagement, and social media account operations.

The role focuses on driving brand presence across major platforms and tailoring regional content for English and Mandarin audiences. Applicants should bring experience in social media management, strong copywriting, and a creative mindset to develop calendars, campaigns, and performance reports.

Qualifications

• Experience in social media management, digital marketing or content operations.
• Strong copywriting and communication skills.
• Ability to manage multiple social media accounts and campaigns.
• Proficiency in English and Mandarin for regional content and engagement.

Responsibilities

• Publish daily content across TikTok, Xiaohongshu, Instagram and Facebook.
• Create captions, posts and promotional content.
• Develop content calendars and coordinate campaigns.
• Monitor engagement and respond to community interactions.
• Track performance metrics like followers, reach and engagement.
• Prepare regular social media performance reports.
• Collaborate with sales and production teams to support client marketing objectives.

Skills

Social media management

Digital marketing

Content operations

Copywriting

Communication

Creative mindset

Emerging digital trends

Multi-account management

English

Mandarin

Job description

RED IDOL PTE. LTD. is seeking a Social Media Community Executive to oversee daily content publishing, audience engagement, and social media account operations.

The role focuses on driving brand presence across major platforms and tailoring regional content for English and Mandarin audiences. Applicants should bring experience in social media management, strong copywriting, and a creative mindset to develop calendars, campaigns, and performance reports.