Singapore B2B Growth Marketing Lead

FedEx; Singapore; On-site; SGD 90,000 - 140,000; Full time

Job summary

FedEx Singapore seeks a Senior Marketing Specialist to design and execute demand-generating campaigns that accelerate customer acquisition and revenue growth. You will work closely with Sales and Regional Marketing to deliver customer-centric programs and strong go-to-market content.

The role requires a bachelor’s degree and at least five years of B2B marketing experience, preferably in logistics or technology, with proven success in cross-functional collaboration and stakeholder management.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications or related discipline.
• Minimum 5 years of B2B marketing experience in logistics/tech or related industries.
• Proven track record delivering marketing campaigns and demand generation with measurable results.
• Strong project management and stakeholder management capabilities.
• Experience in a matrixed or regional environment is advantageous.

Responsibilities

• Develop and execute targeted marketing initiatives to drive demand generation and lead acquisition.
• Plan customer events, webinars, trade exhibitions, and industry engagements to boost brand visibility.
• Lead go-to-market communications for new product launches and strategic initiatives.
• Translate FedEx offerings into compelling value propositions and content.
• Manage relationships with external agencies, vendors, associations, and partners.
• Collaborate with Regional Marketing to support regional programs.

Skills

Analytical skills

Communication & stakeholder management

Storytelling & presentation

Multi-priority management

Education

Bachelor's degree in Marketing, Business Administration, or Communications

Job description

FedEx Singapore seeks a Senior Marketing Specialist to design and execute demand-generating campaigns that accelerate customer acquisition and revenue growth. You will work closely with Sales and Regional Marketing to deliver customer-centric programs and strong go-to-market content.

The role requires a bachelor’s degree and at least five years of B2B marketing experience, preferably in logistics or technology, with proven success in cross-functional collaboration and stakeholder management.