Senior Social Media Strategist — Content & Campaigns

TBWA\\Group Singapore; Singapore; Vor Ort; SGD 40.000 - 70.000; Vollzeit

Zusammenfassung

TBWA Group Singapore is seeking a Senior Social Media Executive to manage day-to-day social content across client channels. You will plan content, support campaign delivery, and ensure timely, engaging content aligned with strategy.

The role requires a strong understanding of social platforms, audience trends, and collaboration with the wider team to deliver best-in-class digital experiences. A keen eye for detail and a hands-on attitude are essential.

Qualifikationen

• 2–4 years of relevant experience with solid understanding of social, digital, and content production processes.
• Experience managing social media channels and supporting campaign execution.
• Familiarity with reporting, analytics, and content scheduling tools.

Aufgaben

• Good brief writing skills for studio and feedback briefs.
• Able to develop and tweak timelines to deliver on time and to standard.
• Clear status updates on project statuses, next steps, and risks.
• Budgeting understanding: formats, effort levels, and processes.
• Knowledge of Meta Business Manager and Sprinklr/Brandwatch; ensure media plan assets and captions are correct.
• Independently plan content and flighting efficiently.
• Analyse data and extract insights to provide tangible recommendations.
• Produce reports showing measurable results aligned with campaign goals.
• Keep informed about client industry trends and translate into strategy and content planning.
• Clear client and internal communication across teams and with clients.

Kenntnisse

Communication

Writing

Attention to detail

Social platforms

Organization

Team collaboration

Tools

Meta Business Manager

Sprinklr

Brandwatch

Content scheduling tools

Jobbeschreibung

TBWA Group Singapore is seeking a Senior Social Media Executive to manage day-to-day social content across client channels. You will plan content, support campaign delivery, and ensure timely, engaging content aligned with strategy.

The role requires a strong understanding of social platforms, audience trends, and collaboration with the wider team to deliver best-in-class digital experiences. A keen eye for detail and a hands-on attitude are essential.