Senior SEA Marketing Leader – Diagnostics & Growth

Terumo

Singapore

On-site

SGD 150,000 - 270,000

Full time

2 days ago
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Job summary

Terumo in Singapore is seeking a Regional Marketing leader to shape and execute SEA strategies across diagnostics and life sciences. You will drive market adoption, profitability, and cross-functional alignment with sales, medical affairs, and global marketing.

You will partner with country teams to craft go-to-market plans, manage product lifecycle, and develop compelling value propositions for key accounts and KOLs, ensuring sustainable revenue growth in the region.

Qualifications

  • Bachelor's degree in Science, Marketing and/or Business (or equivalent experience).
  • Minimum 8 years’ working experience, with at least 5 years in a regional Marketing role in Diagnostics, Medical Device or Life Science field.
  • People management and leadership experience is preferred.

Responsibilities

  • Lead the development and execution of SEA marketing strategy aligned with regional and global business priorities.
  • Partner with country teams to develop and execute country marketing plans, go-to-market strategies, and commercial initiatives.
  • Drive successful commercialization of new product launches, ensuring strong market adoption and revenue impact.
  • Own product lifecycle management across SEA, including portfolio optimization and rationalization based on market insights.
  • Analyse market trends, customer needs, and competitive landscape to identify growth opportunities and inform strategic decisions.
  • Act as the key regional interface with global marketing on product strategy, pipeline, and market feedback.
  • Equip country teams with effective sales and marketing tools, including localized collaterals and value propositions.
  • Lead cross-functional collaboration across Sales, Clinical, Medical Affairs, Regulatory, Quality, Technical Service, and Operations to ensure aligned execution.

Skills

Business acumen
Problem solving
Interpersonal savvy
Nimble learning
Manage ambiguity and complexity
Situation adaptability

Education

Bachelor's degree in Science, Marketing and/or Business

Job description

Terumo in Singapore is seeking a Regional Marketing leader to shape and execute SEA strategies across diagnostics and life sciences. You will drive market adoption, profitability, and cross-functional alignment with sales, medical affairs, and global marketing.

You will partner with country teams to craft go-to-market plans, manage product lifecycle, and develop compelling value propositions for key accounts and KOLs, ensuring sustainable revenue growth in the region.

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