Senior SEA Digital Commerce Lead — AI-Driven Growth

Ralph Lauren; Singapore; Presencial; SGD 180.000 - 300.000; Jornada completa

Descripción de la vacante

Ralph Lauren is seeking a Senior Digital Commerce Manager for Southeast Asia to drive the regional strategy across digital channels and marketplaces. You will translate regional priorities into country-specific plans, lead profitable growth, and strengthen capabilities with cross-functional teams.

You will partner with analytics, marketing, merchandising, and platform partners to optimize customer journeys, improve acquisition and retention, and deliver locally relevant campaigns that align with

Formación

• 8+ years of digital commerce experience and profitability responsibility.
• Strong commercial ownership and problem-solving skills.
• Ability to translate regional strategy into market priorities and actions.

Responsabilidades

• Translate APAC strategy into SEA market plans with sales, profitability, and digital penetration objectives.
• Oversee owned channels and third-party platforms with budgets, calendars, and execution across markets.
• Build testing roadmaps for creative, UX, and engagement improvements and scale successful approaches.
• Manage multi-market relationships with platforms and service partners and drive joint business plans.

Conocimientos

Digital commerce experience

Analytical capability

Communication & influencing

Stakeholder management

Team leadership

Cross-market coordination

AI-infused commerce

Educación

Bachelor’s degree or above in Business, Marketing, Digital Commerce

Herramientas

Salesforce Commerce Cloud

Descripción del empleo

Ralph Lauren is seeking a Senior Digital Commerce Manager for Southeast Asia to drive the regional strategy across digital channels and marketplaces. You will translate regional priorities into country-specific plans, lead profitable growth, and strengthen capabilities with cross-functional teams.

You will partner with analytics, marketing, merchandising, and platform partners to optimize customer journeys, improve acquisition and retention, and deliver locally relevant campaigns that align with