Senior Marketing Executive

TradeInt | Trade Intelligence Global; Singapore; On-site; SGD 48,000 - 61,000; Full time

Benefits offered by this job

Dynamic work environment

Global market exposure

B2B sales exposure

Training and career development

Performance-based progression

Job summary

Trade Intelligence Global Pte Ltd is a Singapore-based global trade data and intelligence company. We are seeking a senior digital marketing leader to own paid search, paid social, SEO, AI-search visibility, content distribution and outbound email across multiple country websites.

You will run campaigns, make optimisation calls, and manage daily content production with regional teams. The role requires hands-on experience with Google Ads, LinkedIn/Meta ads, strong SEO fundamentals and fluency in

Qualifications

• 2+ years in digital marketing, ideally in B2B, SaaS or data products.
• Hands-on Google Ads experience: built, managed and optimised search campaigns.
• Working experience with LinkedIn Ads or Meta Ads, including retargeting and lead forms.
• Solid SEO fundamentals (keyword research, on-page, technical basics, schema) and GEO/AEO understanding.
• Comfortable with WordPress and basic HTML.
• Confident with Google Analytics and Google Search Console; data-driven decisions.
• Daily, practical use of AI tools in marketing workflows.
• Strong organisation: can run several channels and weekly content deadlines.
• Proficiency in both English and Mandarin is mandatory for communication with clients.

Responsibilities

• Paid ads: Manage and optimise Google Ads end-to-end, and campaigns on LinkedIn, Meta and others.
• Testing: Test new markets, languages and ad formats to improve lead quality.
• SEO, GEO and AEO: Improve search rankings and visibility via on-page, technical and content changes.
• Content: Lead weekly content pipeline from prep to publishing, using AI tools.
• Outbound and PR: Support cold email campaigns and press releases.
• Reporting: Track channel performance and provide regular insights and recommendations.

Skills

Digital marketing

B2B SaaS marketing

Data-driven decisions

English & Mandarin

Tools

Google Ads

LinkedIn Ads

Meta Ads

WordPress

Google Analytics

Google Search Console

HTML basics

AI tools in marketing

Job description

Trade Intelligence Global Pte Ltd is a Singapore-based global trade data and intelligence company founded in 2018. We provide Data-as-a-Service solutions that help businesses access global import-export records, identify potential buyers and suppliers, analyse market trends, and make better international trade decisions.

Our platform supports companies across different industries by helping them discover new business opportunities, understand supply chains, and expand into global markets with data-driven insights.

About the role

You will own TradeInt's day-to-day digital growth engine: paid search and paid social, SEO and AI-search visibility (GEO/AEO), content distribution, and outbound email. This is a hands-on senior role. You run campaigns, make optimisation calls, and keep daily content production and posting on schedule.

You'll work across multiple country websites and languages, partnering with regional sales and marketing teams to improve results in each market.

What You'll Do

• Paid ads: Manage and optimise Google Ads end-to-end, and run campaigns on LinkedIn, Meta and other channels as needed.
• Testing: Test new markets, languages and ad formats to lower cost per lead and improve lead quality.
• SEO, GEO and AEO: Improve our search rankings and visibility in AI search and answer engines through on-page, technical and content optimisation.
• Content: Run the weekly content pipeline (articles, social posts and short videos) from preparation to publishing, using AI tools to work efficiently.
• Outbound and PR: Support cold email campaigns and press releases.
• Reporting: Track channel performance and share regular insights and recommendations.

Requirements

• 2+ years in digital marketing, ideally in B2B, SaaS or data products.
• Hands-on Google Ads experience: you have built, managed and optimised search campaigns.
• Working experience with LinkedIn Ads or Meta Ads, including retargeting and lead forms.
• Solid SEO fundamentals (keyword research, on-page, technical basics, schema) and a working understanding of GEO/AEO, i.e., how content gets surfaced by AI search and answer engines.
• Comfortable with WordPress and basic HTML.
• Confident with Google Analytics and Google Search Console; You make decisions from data.
• Daily, practical use of AI tools in marketing workflows.
• Strong organisation: you can run several channels and weekly content deadlines in parallel.
• Proficiency in both English and Mandarin is mandatory, as the role requires communication with English-speaking and Mandarin-speaking clients and companies

Nice-to-have

• Experience with Yandex Ads or ad platforms on AI products.
• Experience with Apollo or similar prospecting tools and cold email.
• Familiarity with automation tools or light scripting.
• Video content or YouTube channel experience.
• Knowledge of international trade, logistics or supply chain.

What We Offer

• A dynamic and collaborative work environment
• Direct exposure to global markets, clients, and business decision-makers
• Hands-on experience with B2B sales, Data-as-a-Service, and market intelligence solutions
• Training and guidance from an experienced team
• Opportunities for professional growth and career advancement
• Performance-based career progression
• Monthly base salary of SGD $4,300-$5,500 depending on experience, capability, and role fit.

Application Period

Due to ongoing business expansion and marketing growth, this position is open for long-term recruitment.

Note: Applicants who include a portfolio showcasing relevant marketing, content, campaign, or design work will be considered an advantage.