Drive membership growth through the development and execution of strategies and initiatives across acquisition, conversion, engagement, and retention.
The role requires a strategic and resourceful individual who can see the bigger picture, identify opportunities, translate insights into actionable plans, and work collaboratively across teams to strengthen membership outcomes.
Responsibilities
- Membership Strategy & Growth: Contribute to the development and execution of end-to-end membership strategies, identifying opportunities to strengthen recruitment, conversion, engagement, and retention.
- Strategic Planning & Execution: Proactively develop proposals, recommend interventions, and drive assigned campaigns and initiatives from planning through implementation and evaluation.
- Membership Insights & Performance: Leverage data and member insights to assess performance, identify gaps, and recommend improvements. Identify opportunities to capture meaningful data that can inform future strategies and decisions.
- Member Journey & Proposition: Contribute to strengthening the membership value proposition and member journey by identifying opportunities to improve member experience, participation, and long-term engagement.
- Stakeholder Collaboration: Work closely with internal teams and external stakeholders to align priorities, coordinate efforts, and deliver shared membership outcomes.
- Innovation & Continuous Improvement: Challenge existing approaches constructively, explore new opportunities, and champion improvements that strengthen membership effectiveness and sustainable growth.
Requirements
- At least 2 years of relevant experience in membership growth, customer lifecycle management, CRM, loyalty, customer acquisition, retention, or related fields. Candidates with demonstrated ability to develop strategies, take ownership of initiatives, collaborate across stakeholders, and deliver measurable outcomes will be preferred.
- Strong strategic and analytical thinking, with the ability to connect broader organisational objectives to actionable initiatives.
- Demonstrated ability to take ownership of initiatives, develop recommendations, and translate plans into measurable outcomes.
- Good understanding of acquisition, conversion, engagement, and retention strategies.
- Strong communication and stakeholder management skills, with the ability to collaborate effectively across teams and functions.
- Proactive, resourceful, and solutions-oriented, with the confidence to contribute ideas and challenge existing approaches.
- Adaptable and resilient, with the ability to manage competing priorities and deliver in a dynamic, fast-paced environment.
- Comfortable balancing independent thinking with teamwork and hands-on execution.
- Passionate about youth engagement and building meaningful membership value.
- Willing to support occasional evening or weekend engagements when required.
We regret to inform that only shortlisted candidates will be contacted.