Senior Digital Media Planner: Scale Campaigns & Insights

Omnicom Media Asia Pacific; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Omnicom Media Asia Pacific is seeking a planner/senior planner to drive digital campaigns across Paid Search, TikTok and Facebook. You will plan, set up and optimize channels, monitor performance, and deliver data-driven recommendations to maximize client outcomes.

The role requires strong Excel/PowerPoint skills, attention to detail, and clear communication with multiple stakeholders. Candidates with omnichannel planning and experience in programmatic media will excel.

Qualifications

• Min 2 years digital/integrated planning experience with multiple channels.
• Experience in social setup and optimization and omnichannel planning is a plus.
• Proficient with Campaign Manager Floodlight and programmatic platforms (DV360/TTD).
• Strong attention to detail and ability to articulate data-driven recommendations.
• Excellent communication, able to manage multiple stakeholders and deliver client-facing reports.

Responsibilities

• Plan, setup and manage digital channels primarily Paid Search, TikTok and Facebook Ads.
• Monitor, optimize campaigns to hit objectives with efficiency and scale.
• Prepare performance briefs and annual plans with rationales for clients.
• Track budgets, perform data analysis and create client-facing reports.
• Develop insights and articulate recommendations to stakeholders.

Skills

Digital planning experience

Social set up & optimization

Omnichannel planning

Campaign Manager Floodlight

DV360 / The Trade Desk (TTD)

MS Excel / MS PowerPoint

Attention to detail

Clear verbal & written communication

Tools

Campaign Manager Floodlight

DV360

The Trade Desk (TTD)

Google Ads

Excel

PowerPoint

Job description

Omnicom Media Asia Pacific is seeking a planner/senior planner to drive digital campaigns across Paid Search, TikTok and Facebook. You will plan, set up and optimize channels, monitor performance, and deliver data-driven recommendations to maximize client outcomes.

The role requires strong Excel/PowerPoint skills, attention to detail, and clear communication with multiple stakeholders. Candidates with omnichannel planning and experience in programmatic media will excel.