Senior Digital Marketing Strategist - Growth & Impact

WEBSENTIALS PTE. LTD.; Singapore; On-site; SGD 72,000 - 110,000; Full time

Benefits offered by this job

Competitive base salary

Performance incentives

Career progression

Diverse client exposure

Collaborative culture

Job summary

Websentials is seeking a Senior Digital Marketing Account Manager in Singapore to lead client relationships, capture business needs and drive strategic digital initiatives.

You will advise on Google Ads, Meta Ads, and social channels, coordinate with internal specialists, monitor performance, and present insights that tie campaigns to client objectives. Hands-on execution is handled by the experts.

Qualifications

• Minimum 2 years in digital marketing or related client-facing roles.
• Experience with Google Ads, Meta Ads, and social media advertising; familiarity with TikTok Ads.
• Strong business acumen and client management skills.
• Ability to translate objectives into creative briefs and campaigns.
• Analytical mindset with ability to evaluate performance data.

Responsibilities

• Manage client relationships as primary contact and ensure positive experiences.
• Understand objectives and translate into clear project scopes and recommendations.
• Advise on digital marketing strategies across Google Ads, Meta Ads, TikTok and other channels.
• Coordinate with internal teams to deliver campaigns; hands-on execution handled by specialists.
• Review performance data and present actionable insights linked to business goals.
• Identify opportunities for renewals, upsells, and additional digital solutions.

Skills

Google Ads Manager

Meta Business Suite

Optimization & reporting

Google Organic Search

UI/UX & videography

Creative briefs interpretation

AI tools basics

Tools

Google Analytics

Google Tag Manager

Job description

Websentials is seeking a Senior Digital Marketing Account Manager in Singapore to lead client relationships, capture business needs and drive strategic digital initiatives.

You will advise on Google Ads, Meta Ads, and social channels, coordinate with internal specialists, monitor performance, and present insights that tie campaigns to client objectives. Hands-on execution is handled by the experts.