Senior Creative & Campaign Lead, Health Communications

National University Health System; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

National University Health System (NUHS) in Singapore seeks a dynamic Snr/ Assistant Manager in Creative & Special Projects to drive content and campaigns across the NUHS cluster. You will shape narratives, oversee branding, and translate complex priorities into audience-focused content with internal and external partners.

You will work closely with internal teams, ministries, vendors, and sponsors to deliver integrated creative solutions, ensuring message consistency and strong brand impact

Qualifications

• Bachelor degree in Mass Communications, Journalism, Marketing, Business Management or equivalent.
• Minimum 6 years in communications, marketing, public relations, content creation or equivalent; healthcare experience preferred.
• Strong conceptualising, design and branding.
• Good verbal and written communication skills.
• Strong project management skills and execution excellence.
• A keen ability in fostering strong partnerships with stakeholders for success.
• Self-starter, able to work independently and with a team
• Familiar with content creation landscape.
• Production/ Design/ Publication/ Social Media experience is advantageous.

Responsibilities

• Develop and deliver annual content and campaign plans.
• Ensure timely, high-quality content delivery across channels.
• Drive growth in digital engagement and audience reach.
• Maintain strong stakeholder satisfaction on content quality and relevance.
• Develop and launch creative campaigns and projects.
• Ensure brand compliance across all communication materials.
• Deliver projects within agreed timelines and budgets.
• Enhance visibility and utilisation of NUHS brand assets.
• Execute cluster-wide campaigns and special projects.
• Achieve campaign objectives, deliverables, and project milestones.
• Plan and deliver events and engagement initiatives.
• Ensure timely delivery of event communication assets.
• Uphold branding standards and achieve positive participant feedback.
• Foster strong stakeholder and vendor relationships.
• Manage budgets, resources, and service delivery effectively.
• Drive cross-functional collaboration to support project success.

Skills

Conceptualisation

Branding

Writing

Project management

Stakeholder management

Self-starter

Content creation

Production/ Design/ Publication

Social media

Interpersonal skills

Education

Bachelor degree in Mass Communications or related field

Tools

Adobe Creative Cloud

Canva

Microsoft Office

Adobe PDF

Job description

National University Health System (NUHS) in Singapore seeks a dynamic Snr/ Assistant Manager in Creative & Special Projects to drive content and campaigns across the NUHS cluster. You will shape narratives, oversee branding, and translate complex priorities into audience-focused content with internal and external partners.

You will work closely with internal teams, ministries, vendors, and sponsors to deliver integrated creative solutions, ensuring message consistency and strong brand impact