[SAPMENA] Head of E-Commerce SAPMENA - Professional Products Division

L'Oréal; Singapore; On-site; SGD 180,000 - 280,000; Full time

Job summary

L'Oréal is seeking a senior executive to define and drive the e-commerce strategy for SAPMENA from Singapore. You will balance direct and indirect channels, steer digital transformation for professional brands, and scale our footprint across Amazon, marketplaces, and social commerce.

You will enable regional teams with playbooks, drive data-driven performance, and align stakeholders across supply chain, marketing, and digital media to meet tight go-to-market timelines.

Qualifications

• Experience driving and scaling business on marketplaces (general & specialist).
• Strong P&L management and revenue growth focus.
• Data-driven decision making using analytics tools.
• Excellent stakeholder management across cross-functional teams.
• Agile methodologies for fast-paced digital environments.

Responsibilities

• Define e-commerce strategy across SAPMENA.
• Balance direct and indirect channels and drive digital transformation.
• Scale footprint on Amazon and other marketplaces.
• Equip local markets with playbooks and best practices.
• Guide cross-functional stakeholders to deliver GTM deadlines.

Skills

End-to-End E-Commerce

P&L Management

Data Driven Decision Making

Stakeholder Management

Agile Methodologies

Amazon Marketing Cloud (AMC)

Tools

AMC (Amazon Marketing Cloud)

Job description

“Hello, we're L'Oréal. We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading, this might be the opportunity you've been searching for.”

A Day in the Life

Reporting directly to the PPD Chief Digital Officer for SAPMENA, you will define the e-commerce strategy across a complex and diverse region. You'll balance direct and indirect channels, steering the digital transformation for our professional brands.

• Strategic Vision: Fortify our core e-commerce foundations and deploy scalable roadmaps to unlock underleveraged growth opportunities across SAPMENA, driving sustainable, profit-accretive acceleration.
• Ecosystem & Channel Mastery: Orchestrate growth across a diverse e-commerce landscape. Scale our footprint on global giants like Amazon, partner with robust generalist marketplaces and beauty specialists, capture beauty consumer journeys, and capture high-growth potential within the emerging quick-commerce and social commerce ecosystem .Guide countries on optimizing trade terms, transactional media investment, promo frame, activation and the digital shelf across all touchpoints.
• Regional Enablement & Scaling Success: Act as a central strategic catalyst for country teams. Equip local markets with advanced playbooks, strategic frameworks, and best practices. identifying winning activations and multiplying their success horizontally across the zone without managing daily local executions.
• Data-Driven Performance & Advanced Analytics: Drive the adoption of sophisticated analytics and marketing tools. Guide local teams in mastering key performance drivers (PDP, traffic, Promo, conversion) and leveraging capabilities like Amazon Marketing Cloud (AMC) for precise consumer acquisition.
• Transversal Leadership: Align cross-functional stakeholders, from supply chain to marketing and digital media teams, ensuring seamless operational orchestration and rigorous delivery on tight go-to-market deadlines.

The SAPMENA region is vast, and the pace can be demanding. You will face competing priorities and shifting landscapes. Success here requires an entrepreneurial mindset to test, adapt quickly, and deliver results—with full team support.

We Are Looking For

You Bring Strategic Foresight And The Ability To Rally Diverse Teams. We Bet On Potential Over a Checklist Of Credentials. You're a Strong Match If You Bring

• End-To-End E-Commerce Ecosystem: Specific expertise in driving and scaling business on both general and specialist marketplaces as well as emerging quick commerce players and social commerce.
• P&L Management: Managing financial performance, streamlining costs, optimizing A&P, and maximizing revenue growth.
• Data Driven Decision Making: Using data insights and analytical tools to make informed, strategic choices.
• Stakeholder Management: Identifying, assessing, and uniting diverse stakeholders around a common vision across the zone.
• Agile Methodologies: Adopting adaptive planning and continuous improvement to navigate fast-paced digital environments.

What's In It For You

• A place for you to leave your comfort zone and grow beyond your potential (here, you'll be encouraged to try new things and take risks!)
• Real responsibility from day 1, there's no sitting on the sidelines at L'Oréal
• An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
• A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make a concrete difference

Who We Are

As a leader at L'Oréal, you will drive systemic change, build a lasting legacy, and empower the next generation of beauty talent. In the Professional Products Division, we partner with hair professionals to transform the industry through tech, sustainability, and education.

“We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law. Wondering how AI is integrated in our L'Oréal recruitment process? Find practical information and advice in our AI Charter. ”