Sales Manager (Supermarket)

Hen Tick Foods Pte Ltd; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

Hen Tick Foods Pte Ltd in Singapore is seeking a hands-on Sales Manager to lead and grow supermarket sales, manage key accounts and drive revenue. You will actively manage relationships with supermarket chains and customers, ensuring product visibility, stock availability and timely promotions.

You will develop strategies to achieve targets, lead and train the sales team, and negotiate terms with retailers while monitoring market trends and competitor activity to maintain a competitive edge.

Qualifications

• Proven experience in sales management in supermarket, FMCG or food industry.
• Strong network and experience dealing with supermarket chains.
• Excellent communication, negotiation and leadership skills.
• Results-oriented, proactive and able to work independently.
• Understanding of the Singapore retail market.
• Pleasant personality and ability to work in teams.

Responsibilities

• Actively involved in day-to-day sales operations and customer management, including regular visits to outlets to ensure product visibility and presence.
• Develop and manage sales strategies to achieve targets and growth.
• Build and maintain strong relationships with supermarket chains and key customers.
• Identify new business opportunities and expand market presence.
• Negotiate commercial terms, promotions and product listings with customers.
• Monitor sales performance, market trends and competitors' activities.
• Coordinate with internal teams to ensure smooth order fulfilment and excellent customer service.
• Lead, coach and motivate the sales team.
• Regular visits to outlets to monitor stock levels and replenishment.

Skills

Sales management

Negotiation

Leadership

Account management

Customer relationships

Independent work

Job description

About the role

We are looking for a hands-on, dynamic and results-driven Sales Manager to lead and grow our supermarket sales business.

The successful candidate shall actively manage key accounts, develop new business opportunities, and work closely with the sales team and customers to achieve sales targets.

Key responsibilities

• Actively involved in day-to-day sales operations and customer management, including regular visits to outlet ensuring product visibility and presence

• Develop and manage sales strategies to achieve sales targets and business growth

• Build and maintain strong relationships with supermarket chains and key customers

• Identify new business opportunities and expand market presence

• Negotiate commercial terms, promotions and product listings with customers

• Monitor sales performance, market trends and competitors' activities

• Work closely with internal operational teams to ensure smooth order fulfilment and excellent customer service

• Lead, coach and motivate the sales team

• Regular visits to outlet to monitor stock levels, ensure stocks are replenished and displayed, and product availability at outlets

About you

• Proven experience in sales management in supermarket, FMCG or food industry

• Strong network and experience dealing with supermarket chains

• Excellent communication, negotiation and leadership skills

• Results-oriented, proactive and able to work independently

• Possess a strong understanding of the Singapore retail market

• Pleasant personality and ability to work in teams

• Able to perform required tasks