Senior Sales Executive

KINGFISHER RECRUITMENT (SINGAPORE) PTE. LTD.; Singapore; On-site; SGD 42,000 - 78,000; Full time

Job summary

Kingfisher Recruitment (Singapore) Pte. Ltd. is seeking a proactive Senior Sales Executive to drive retail growth, manage key accounts, and ensure strong in-store execution.

The role blends hands-on sales with data-driven decision-making in a fast-paced FMCG environment. You will manage modern trade, general trade, and department stores, develop growth plans with Marketing and Product teams, and ensure stock availability and planogram compliance.

Qualifications

• 3–5 years of FMCG sales experience in retail channels (supermarket, general trade, dept stores).
• Strong analytical skills and proficiency with Excel, PowerPoint, Power BI, or Business Central.
• Excellent communication, negotiation, and interpersonal abilities.
• Self-driven, detail-oriented, and able to manage multiple tasks in a fast-paced environment.
• Able to work independently and collaboratively.

Responsibilities

• Manage key retail accounts to achieve sales targets.
• Identify growth opportunities through market analysis and insights.
• Plan and execute promotions, ensuring strong in-store brand presence and planogram compliance.
• Collaborate with Marketing and Product teams to develop account-specific growth plans.
• Support new product launches, including stock planning and transition.
• Ensure smooth order processing, delivery, and product availability with retail partners.
• Build and maintain strong customer relationships.
• Monitor competitor activities and provide actionable insights.
• Work closely with cross-functional teams (Marketing, Finance, Operations).

Skills

FMCG sales

Retail account management

Analytical skills

Communication

Negotiation

Interpersonal skills

Independent working

Education

Diploma in Business/Marketing/Sales

Tools

Excel

PowerPoint

Power BI

Business Central

Job description

Our client, a global FMCG company, is looking for a proactive and results-driven Senior Sales Executive to drive retail growth, manage key accounts, and deliver strong in-store execution. This role is ideal for someone who combines hands-on sales experience with data-driven decision-making.

Position: Senior Sales Executive

-Industry: FMCG

-Location: Singapore

-Basic Salary + Transportation allowance + Commission+ AWS + VB

[Summary]

The Senior Sales Executive is responsible for managing key retail accounts and driving business growth through effective sales strategies, strong execution, and cross-functional collaboration. The role focuses on identifying opportunities, optimizing performance, and ensuring excellent in-store visibility and availability.

[Job Role]

• Manage key retail accounts (modern trade, general trade, departmental and specialty stores) to achieve sales targets
• Identify growth opportunities through market analysis, trends, and competitor insights
• Recommend and implement strategies on product mix, pricing, promotions, and shelf visibility
• Collaborate with Marketing and Product teams to develop account-specific growth plans
• Plan and execute promotions, ensuring strong in-store brand presence and planogram compliance
• Support new product launches, including stock planning and transition
• Ensure smooth order processing, delivery, and product availability with retail partners
• Build and maintain strong customer relationships
• Monitor competitor activities and provide actionable insights
• Work closely with cross-functional teams (Marketing, Finance, Operations)

[Requirements]

• Diploma in Business, Marketing, Sales, or related field
• 3-5 years of FMCG sales experience, preferably in retail channels (supermarket, general trade, departmental stores)
• Strong analytical skills with proficiency in Excel, PowerPoint, Power BI, or Business Central
• Experience in retail execution, distributor management, or modern trade accounts
• Strong communication, negotiation, and interpersonal skills
• Self-driven, detail-oriented, and able to manage multiple tasks in a fast-paced environment
• Able to work independently as well as collaboratively

We regret that only shortlisted candidates will be notified.