Sales Manager - Cluster (Hotels)

SSG HOTELS PTE. LTD.; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

The Garcha Group in Singapore is seeking a proactive Corporate Sales and Business Development professional to drive revenue through corporate accounts, groups, and events across its Marriott-affiliated properties. You will develop strategies, nurture long-term relationships, and collaborate with internal teams to deliver exceptional service.

You will lead sales calls, site visits, and proposals while monitoring market trends to maximize occupancy and profitability.

Qualifications

• Experience in corporate sales and key account management.
• Strong networking, negotiation, and presentation skills.
• Ability to analyse market trends and identify new business opportunities.
• Bachelor’s degree or equivalent in business or hospitality preferred.

Responsibilities

• Develop and implement sales strategies to generate business from corporate accounts.
• Identify, prospect, and develop new corporate accounts.
• Manage and grow existing corporate accounts with strong client relationships.
• Conduct regular sales calls, client meetings, site inspections, and other activities to meet targets.
• Negotiate room rates, group packages, and terms in line with policies.
• Promote facilities, services, and promotions to clients.
• Coordinate with reservations, front office, F&B to ensure seamless group bookings.
• Monitor market trends and competitor activity to identify opportunities.

Job description

An exciting opportunity has arrived at The Garcha Group, Singapore's boutique hotel group currently with the following hotels:

• Maxwell Reserve, Autograph Collection Hotel (Marriott);
• The Vagabond Club, a Tribute Portfolio Hotel (Marriott);
• The Serangoon Club, a Tribute Portfolio Hotel (Marriott).

Restaurants & Bars:

• Shikar, Isabel Brasserie, Polo Bar Steakhouse & Cultivate (Maxwell Reserve)
• Whiskey Library & Jazz Club (The Vagabond Club)
• GupShup (The Serangoon House)

Garcha Group Benefits:

• As an associate of a Marriott hotel, you, your parents or parents-in-laws, children, spouse/domestic partner and siblings are eligible for discounts on F&B and room rates in 7,000+ hotels world-wide.
• As an associate of a Marriott hotel, you have access to the "Global Learning + Development" tool which creates for you personalized learning experiences designed to help you thrive in their Marriott career journey. (see attached for full Marriott benefits)
• 2 nights yearly staycation in any of the Garcha Group hotels in Singapore.
• 20% off Food/Alcohol Bill at all Garcha Group restaurants and bars

Responsibilities include but are not limited to:

Corporate Sales and Business Development

• Develop and implement sales strategies to generate business from corporate accounts, group bookings, and identified target markets.
• Identify, prospect, and develop new corporate accounts to expand the hotel's customer base and revenue opportunities.
• Manage and grow existing corporate accounts by maintaining strong client relationships and identifying opportunities for repeat business.
• Conduct regular sales calls, client meetings, site inspections, and other sales activities to achieve individual and departmental sales targets.
• Achieve a minimum of five sales calls daily, three sales activities weekly (including client entertainment and site inspections), and prospect at least two new accounts per week.
• Negotiate corporate room rates, group packages, and contractual terms in accordance with company policies and revenue objectives.
• Promote the hotel's facilities, services, packages, and ongoing promotions to prospective and existing clients.
• Participate in trade shows, sales blitzes, networking events, and other business development activities to generate new leads.
• Monitor market trends, competitor activities, and customer preferences to identify new business opportunities.

Group Sales and Account Management

• Manage group room inquiries involving 10 or more rooms, from initial inquiry and proposal preparation through contract confirmation, payment, and booking execution.
• Coordinate with Reservations, Front Office, Food & Beverage, and other relevant departments to ensure seamless execution of group bookings and related events.
• Oversee group room blocks, pickup reports, room allocations, reservation arrangements, billing instructions, and VIP requirements.
• Organize and conduct hotel site inspections, ensuring proper preparation, accurate presentation of facilities, and effective coordination between departments.
• Prepare accurate sales proposals, quotations, contracts, and booking documentation in a timely and professional manner.
• Ensure prompt follow-up on inquiries, proposals, client requests, and confirmed bookings to maximize conversion opportunities.
• Track and review corporate transient, group, and catering production against established sales targets.
• Maintain accurate and updated client records, sales activities, booking details, and account performance reports.

Sales Performance and Revenue Management

• Achieve or exceed individual sales targets while contributing to the overall departmental revenue and profitability objectives.
• Develop account-specific sales plans to maximize business opportunities and strengthen long-term client relationships.
• Monitor account production, booking trends, and sales performance to identify areas for improvement.
• Work closely with Revenue Management and relevant departments to optimize room rates, group business conversion, and overall revenue performance.
• Ensure all sales commitments, contractual arrangements, and operational requirements are accurately communicated and documented.

Client Relations and Internal Coordination

• Build and maintain positive, professional relationships with corporate clients, business partners, and internal stakeholders.
• Communicate clearly and professionally through meetings, telephone conversations, emails, and written correspondence.
• Respond promptly to client inquiries, requests, and concerns while ensuring a high standard of customer service.
• Collaborate with internal departments to facilitate smooth coordination of bookings, events, and guest requirements.
• Support departmental teamwork, knowledge sharing, and collaborative initiatives to achieve common business objectives.
• Maintain professional grooming, punctuality, integrity, accountability, and conduct in accordance with company standards.