Sales Manager

BMW ASIA PTE LTD; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

BMW Asia invites you to lead MINI’s growth across East Asia in a regional role focused on market steering, partner management, and delivering measurable business impact.

You will drive sales performance, develop business plans, and collaborate with finance and market stakeholders to design programs and initiatives that boost brand presence and profitability. A degree and 3–5 years in automotive sales or product roles are preferred.

Qualifications

• Bachelor’s degree in business, engineering, marketing, or related field.
• 3–5 years of sales, product management, automotive, or regional business experience.
• Strong planning, analytical, and stakeholder management skills.
• Ability to collaborate with diverse regional stakeholders in a fast-paced environment.

Responsibilities

• Lead MINI sales performance across East Asia markets, managing wholesale, retail, profitability, and cost targets to drive business growth.
• Develop and execute business plans, manage KPIs, enforce pricing discipline, and implement customer-focused strategies to optimize dealer and market performance.
• Collaborate with finance, sales planning, and market stakeholders to design and drive sales programs and commercial initiatives.
• Lead cross-functional teams to plan and execute product launches, retail campaigns, and market activities that increase brand presence and sales.
• Analyze market insights to shape competitive MINI product strategies, support product launches, pricing decisions, and provide commercial recommendations.
• Manage retail pricing and contribution margin steering to align with and achieve business objectives.

Skills

Planning

Analytical

Stakeholder mgmt

Commercial mindset

Adaptability

Education

Degree in related discipline

Job description

Join BMW Group Asia to lead MINI’s growth across East Asia in a regional role focused on market steering, partner management, and delivering measurable business impact.

Responsibilities

• Lead MINI sales performance across assigned East Asia markets, managing wholesale, retail, profitability, and cost targets to drive business growth


• Develop and execute business plans, manage KPIs, enforce pricing discipline, and implement customer-focused strategies to optimize dealer and market performance


• Collaborate with finance, sales planning, and market stakeholders to design and drive sales programs and commercial initiatives


• Lead cross-functional teams to plan and execute product launches, retail campaigns, and market activities that increase brand presence and sales


• Analyze market insights to shape competitive MINI product strategies, support product launches, pricing decisions, and provide commercial recommendations


• Manage retail pricing and contribution margin steering to align with and achieve business objectives

Preferred competencies and qualifications

• Degree in Business, Engineering, Marketing, Communications, Management, or related discipline, or equivalent practical experience


• Approximately 3–5 years of relevant experience in sales, product management, automotive, or regional business roles


• Strong planning, analytical, and stakeholder management skills demonstrated through effective collaboration with diverse regional stakeholders


• Commercially driven, proactive, and adaptable with the ability to perform effectively in a fast-paced environment


• Prior experience in the automotive industry is an advantage