Sales Director

automation anywhere singapore pte. ltd.; Shenton Way; On-site; SGD 200,000 - 400,000; Full time

Job summary

Automation Anywhere Singapore Pte. Ltd. is seeking a Regional Sales Director based in Singapore to cover Thailand and Indonesia.

You will drive revenue for enterprise software and RPA solutions, lead strategic accounts, conduct on-site and remote meetings, deliver compelling demos, and collaborate with cross-functional teams to close expansion and renewal deals. A proven track record in complex sales and SEA markets is required.

Qualifications

• 10+ years of full sales cycle experience in enterprise software or technology.
• Bachelor’s degree; Master’s in CS/CE or related field preferred.
• Fluency in Thai required; experience in Thailand market advantageous.
• 2+ years of RPA experience and/or 3+ years in automation technologies.
• Experience selling into Southeast Asia (Thailand/Indonesia) preferred.
• Past experience as a sales engineer or in services is a plus.

Responsibilities

• Take ownership of revenue generation and develop opportunities across Thailand and Indonesia.
• Manage pipeline, create account strategies, and close enterprise deals for new, expansion, and renewal bookings.
• Conduct on-site and remote customer meetings, including initial pitch presentations and demos with marketing qualified leads.
• Attend tradeshows and regional events to develop new business leads across Southeast Asia.
• Conduct standard and custom product demos and address technical Q&A.
• Interface with client technical teams to present product architecture and engage in solution discussions customized to client needs.
• Collaborate with sales engineers to manage and execute PoC exercises with live bot demonstrations.
• Lead RFX responses in coordination with RFX teams, sales engineers, product, and services teams.
• Coordinate with technical support, engineering, and services to align solution design with clients’ business requirements.
• Work closely with senior leadership to ensure product success and help shape the future roadmap.

Skills

Thai language

Full sales cycle

Enterprise software sales

Demos & Q&A

SEA market experience

Education

Bachelor's degree

Master's degree preferred

Tools

RPA knowledge

Job description

Job Summary

To be effective in the role as a Regional Sales Director (Based in Singapore – covering Thailand & Indonesia), you’ll have a proven track record selling complex enterprise-level solutions and thrive in a fast-paced entrepreneurial environment. You are passionate about creating value for your customers and have the courage to ask the right questions critical to your customer’s success. You'll identify the right decision-makers and influencers and possess excellent communication skills. You believe in the benefits of RPA solutions and have a high level of commitment to delivering on your goals.

Key Qualifications

• Fluency in Thai (spoken and written) is required, as the role covers the Thailand market and its customers, partners, and stakeholders.
• 10+ years of full sales cycle experience in enterprise software or technology solutions.
• Bachelor’s degree combined with strong work experience is required. A Master’s degree in Computer Science, Computer Engineering, or a related field is preferred.
• Preferably 2+ years of experience with Robotic Process Automation (RPA) and/or 3+ years in related automation technologies.
• Experience covering or selling into Southeast Asia markets (Thailand / Indonesia preferred) is highly advantageous.
• Past experience as a sales engineer or in services is a material advantage.
• Preferred experience will be assessed based on the combination and relevance of education, training, and experience.

Description

• Taking ownership of revenue generation, developing new opportunities, managing pipeline, creating and executing account strategies, and closing enterprise-level deals for new, expansion, and renewal bookings across Thailand and Indonesia markets.
• Conducting on-site and remote customer meetings, including initial pitch presentations and demos with marketing qualified leads.
• Attending tradeshows and regional events to develop new business leads across Southeast Asia.
• Conducting standard and custom product demos and addressing technical Q&A.
• Interfacing with client technical teams to present our product architecture, engage in solution discussions customized to client needs, and overcome technical objections.
• Collaborating with sales engineers to manage and execute Proof of Concept (PoC) exercises, including live bot (process automation) demonstrations in client environments.
• Leading RFX responses in coordination with RFX teams, sales engineers, product, and services teams.
• Coordinating closely with technical support, engineering, and services to align solution design with clients’ business requirements.
• Working closely with senior leadership to ensure product success and help shape the future roadmap.