Regional Strategy Lead: Growth & Insights

Omnicom Media Asia Pacific; Singapore; On-site; SGD 180,000 - 240,000; Full time

Job summary

Omnicom Media is seeking a Regional Strategy Director to lead communications planning and strategy for iconic global brands across the Asia Pacific region. You will articulate insights, develop strategic frameworks, channel plans and measurement approaches, and translate strategy into bespoke solutions with a digital-first mindset.

You will build relationships with senior client stakeholders, collaborate across internal and global teams, and drive a constant learning agenda to elevate media,

Qualifications

• 10+ years in a communications planning and/or media strategy capacity.
• Account service history with a demonstrated capability for strategic communications will be considered.
• Very strong written & verbal skills, and an ability to create simple compelling presentations.
• Great storytelling skills, charismatic and able to read & engage the room.
• Confidence in public speaking, gain & retain audience attention and articulately demonstrate rationaleProficiency in media measurement.
• Experience on a networked global client is preferred.
• Proficiency with subscribed tools to inform insights & strategic development, including WARC, eMarketer, GWI, Statista, site analytics tools, Think with Google tools.

Responsibilities

• Identify & qualify the strategic brand, business or marketing opportunity, either proactively or as a response to client brief.
• Lead the articulation of the insights, communications strategy, strategic framework, channel plan & approach to measurement.
• Work hand in hand with partners to translate the strategy into bespoke solutions.
• Have a digital-first mindset to ensure the strategy is sized for modern brand audiences.
• Ensure that innovation & a constant learning agenda is driven through entire campaign approach.
• Develop & maintain a rigorous approach to measurement, leveraging all available data sources to quantify the communication strategy’s impact on media, brand & business metrics.
• Ensure OMD is positioned as the pilots of how the idea intersects with media & culture.
• Work with the Strategy leads and internal teams to collaborate and uplift overall Product.

Skills

Written & verbal communication

Public speaking

Storytelling

Media measurement

Strategic communications

Client stakeholder management

Cross-team collaboration

Tools

WARC

eMarketer

GWI

Statista

Site analytics tools

Think with Google tools

Job description

Omnicom Media is seeking a Regional Strategy Director to lead communications planning and strategy for iconic global brands across the Asia Pacific region. You will articulate insights, develop strategic frameworks, channel plans and measurement approaches, and translate strategy into bespoke solutions with a digital-first mindset.

You will build relationships with senior client stakeholders, collaborate across internal and global teams, and drive a constant learning agenda to elevate media,