Regional Digital Commerce Lead — Growth, Campaigns & Partners

Samsung Electronics; Singapore; On-site; SGD 180,000 - 300,000; Full time

Job summary

Samsung Electronics in Singapore seeks a Regional Digital Commerce Head to spearhead regional sales campaigns with partner events across Southeast Asia and Oceania. You will manage end-to-end campaigns, coordinate with platform partners, and align initiatives with internal teams to drive performance.

The role requires 8+ years in digital commerce or similar fields, strong e-commerce know-how, and proven leadership in cross-functional settings to deliver measurable results.

Qualifications

• Bachelor’s degree with 8+ years in digital commerce, e-commerce, digital marketing, or consumer business.
• Experience in multinational or consumer-facing organizations is preferred.
• Strong understanding of ecommerce platforms and marketplaces.
• Proven ability to manage campaigns from concept to measurement.
• Excellent communication and stakeholder management skills.
• Ability to lead cross-functional teams across regions.
• Comfortable with fast-changing market dynamics and strategic initiatives.

Responsibilities

• Lead regional Digital Commerce initiatives to grow online and offline sales through strategic initiatives and defined KPIs.
• Develop strategic plans with clear goals, execution plans, and metrics for the Digital platform business.
• Lead discussions with platform partners (Shopee, Lazada, TikTok) on campaigns and projects to improve Samsung performance.
• Collaborate with HQ, Product BU, Performance Marketing, PR and Marketing to secure support and investments.
• Coordinate regular and ad-hoc meetings with partners to sustain collaboration.
• Conduct periodic reviews with local sales subsidiaries and act on follow-up actions.
• Align sales targets and KPIs for campaigns with regional partners and local subsidiaries.
• Coordinate with regional marketing teams to integrate campaigns into the overall plan.
• Prepare interim and final performance reports for local subsidiaries and platforms.
• Perform other duties as assigned by management.

Skills

Digital commerce strategy

Online marketplaces

Campaign management

Stakeholder management

Partnership development

Project management

Data-driven decisions

Education

Bachelor’s Degree in business/marketing/digital commerce

Job description

Samsung Electronics in Singapore seeks a Regional Digital Commerce Head to spearhead regional sales campaigns with partner events across Southeast Asia and Oceania. You will manage end-to-end campaigns, coordinate with platform partners, and align initiatives with internal teams to drive performance.

The role requires 8+ years in digital commerce or similar fields, strong e-commerce know-how, and proven leadership in cross-functional settings to deliver measurable results.