Pharma Product Manager: Launches, Lifecycle & Strategy

RN Care Pte. Ltd.; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

RN Care Pte. Ltd. in Singapore is seeking an experienced marketing professional to lead product launches, indication expansions and lifecycle management for our pharmaceutical portfolio.

You will conduct market research, gather insights from HCPs, KOLs and patients, and develop omnichannel campaigns, promotional materials and digital engagement strategies. Close collaboration with Sales, Regulatory Affairs and Supply Chain is essential.

Qualifications

• Bachelor’s degree required in Life Sciences, Pharmacy, Biomedical Science, Marketing, Business or related field.
• 3–5 years in pharma marketing or related field.
• Experience with product launches and prescription/OTC medicines is preferred.

Responsibilities

• Lead product launches, indication expansions and lifecycle management.
• Conduct market research, competitive analysis and gather HCP/KOL/patient insights.
• Develop and execute omnichannel marketing campaigns, promotional activities and digital engagement strategies.
• Manage congresses, advisory boards and scientific events, and maintain strong KOL relationships.
• Develop compliant promotional materials and provide product training to the sales force and key customers.
• Manage brand budgets, ROI, P&L and forecasting.
• Lead demand forecasting, inventory planning and expiry risk management.
• Collaborate closely with Sales, Regulatory Affairs, Finance and Supply Chain to achieve business objectives.

Education

Bachelor’s degree in Life Sciences, Pharmacy, Biomedical Science, Marketing, Business or a related field

Job description

RN Care Pte. Ltd. in Singapore is seeking an experienced marketing professional to lead product launches, indication expansions and lifecycle management for our pharmaceutical portfolio.

You will conduct market research, gather insights from HCPs, KOLs and patients, and develop omnichannel campaigns, promotional materials and digital engagement strategies. Close collaboration with Sales, Regulatory Affairs and Supply Chain is essential.