Performance Marketing Executive

AVENTIS GRADUATE SCHOOL PTE. LTD.; Singapore; On-site; SGD 50,000 - 100,000; Full time

Benefits offered by this job

Impact with Purpose

Competitive salary

Performance bonuses

Career growth

Culture of innovation

Upskill opportunities

Job summary

Aventis Graduate School in Singapore is seeking a Performance Marketing Executive to lead multi-channel paid campaigns across Google, Meta, TikTok, and Taboola to generate high-quality leads for MBA, MSc, and professional development programs. You will audit performance, optimize CPA, and collaborate with design to craft compelling ad copy.

A data-driven mindset and at least 2 years of experience are required.

Qualifications

• At least 2 years of proven performance marketing experience.
• Hands-on with Google Ads, Meta Ads, TikTok Ads, and native platforms (Taboola).
• Strong analytical mindset with data-driven decision making.
• Creative thinker with ability to craft high-converting ad copy.

Responsibilities

• Launch and optimize multi-channel paid campaigns from concept to conversion.
• Monitor, analyze, and report campaign metrics across Google Analytics, Meta, TikTok, and Taboola.
• Collaborate with designers to create thumb-stopping visuals and persuasive ad copy.
• Run A/B tests and iterate on creatives, landing pages, and CTAs.

Skills

Google Ads

Meta Ads

TikTok Ads

Taboola

Analytical mindset

Copywriting

Tools

Google Analytics

Meta Business Suite

TikTok Ads Manager

Taboola dashboards

Job description

Performance Marketing Executive

Location: Singapore | Full-Time | Department: Marketing

Drive growth. Inspire change. Shape the future of education.

Join Aventis Graduate School – Where Purpose Meets Performance

At Aventis Graduate School, we are redefining the future of postgraduate and executive education in Asia. As a dynamic and forward-thinking institution, we empower working professionals and leaders to thrive in the digital age. If you're a performance-driven digital marketer with a passion for impactful work, we want you on our team.

Be part of a Certified Great Place to Work and make a real difference—every single day.

About the Role

We are on the lookout for a Performance Marketing Executive who is as strategic as they are creative—someone who lives and breathes data, ad performance, and high-converting campaigns. You will lead digital campaign execution across platforms like Google, Meta (Facebook & Instagram), TikTok, and Taboola, driving quality leads and measurable impact for our flagship MBA, MSc, and professional development programmes.

Your Mission – What You'll Be Doing

Launch & Optimize Campaigns:

• Plan and execute multi-channel paid advertising campaigns from concept to conversion.
• Strategically manage budgets to drive lead volume and maintain optimal cost per acquisition (CPA)

Data-Led Performance:

• Monitor and analyze campaign metrics using Google Analytics, Meta Business Suite, TikTok Ads Manager, and Taboola dashboards
• Report performance insights and iterate for continuous improvement

Targeted Creativity:

• Work with designers and content creators to craft thumb-stopping visuals and compelling ad copy tailored to our audiences
• Run A/B tests and optimize creatives, landing pages, and calls to action

A/B Testing & Innovate:

• Keep ahead of digital trends, algorithm changes, and new formats
• Champion a test-and-learn approach to scaling campaign success

What We’re Looking For

Minimum 2 years of proven experience managing performance marketing campaigns, preferably in the education, B2C, or service sectors

Hands-on expertise with Google Ads, Meta Ads, TikTok Ads, and native platforms (e.g., Taboola)

Strong analytical mindset – confident with numbers, metrics, and dashboards

Creative thinker with a flair for writing high-converting ad copy

Goal-oriented & resourceful – thrives in a fast-paced, results-driven environment

Why Join Us?

• Impact with Purpose: Be part of a mission-driven team that’s transforming lives through education
• Attractive Compensation: Competitive salary, performance bonuses, and incentive perks
• Career Growth: Training, mentorship, and leadership opportunities in a growing institution
• Culture of Innovation: A collaborative and agile workplace where your ideas matter
• Upskill and Upgrading: Gain access to cutting-edge education and upskilling opportunities

Ready to Level Up?

If you're ready to take ownership of impactful campaigns and thrive in a high-growth, mission-driven environment—we’d love to meet you.