Marketing Manager (Education)

Spring College International Pte Ltd; Singapore; On-site; SGD 80,000 - 110,000; Full time

Job summary

Spring College International Pte Ltd is seeking a Marketing Manager to lead brand building and student recruitment initiatives for the India market from our Singapore headquarters. You will develop multi-channel campaigns and foster partnerships with education agents, schools, and universities to strengthen market presence.

The role requires at least 5 years in marketing or education recruitment, a business marketing degree, and fluency in English and Tamil (Hindi a plus).

Qualifications

• Minimum 5 years of experience in marketing, sales, or education recruitment.
• Bachelor's degree in a Business Marketing or any relevant field.
• Fluent in English and Tamil; Hindi proficiency is an advantage.

Responsibilities

• Develop and execute marketing and recruitment strategies for the India market.
• Manage multi-channel campaigns, partnerships, and education outreach activities.
• Build relationships with education agents, schools, universities, education bodies, and industry partners in India.
• Conduct ongoing market research to understand India's education landscape, competitor activities, student preferences, regulatory requirements, and emerging trends.
• Represent the College at events and meetings (travel to India required - when necessary)
• Oversee Marketing departmental operations

Skills

Marketing

Leadership

English

Tamil

Hindi

Education

Bachelor's degree in Marketing or related field

Job description

About the Role

We are seeking an experienced Marketing Manager to lead our brand building and student recruitment efforts across India, and to establish strong market presence and recruitment channels - based at our Singapore headquarters.

Key Responsibilities

• Develop and execute marketing & recruitment strategies tailored for the India market
• Manage multi-channel campaigns, partnerships, and education outreach activities
• Build and maintain strong relationships with education agents, schools, universities, education bodies, and industry partners across key regions in India.
• Conduct ongoing market research to understand India's education landscape, competitor activities, student preferences, regulatory requirements, and emerging trends.
• Represent the College at events and meetings (travel to India required - when necessary)
• Oversee Marketing departmental operations
  

Requirements

• Minimum 5 years of experience in marketing, sales, or education recruitment
• Proven ability to lead projects and deliver results
• Bachelor's degree in a Business Marketing or any relevant field
• Fluent in English and Tamil; Hindi proficiency is an advantage
• Strong understanding of the Indian education market