Marketing Manager at BLUECUBE MEDIA PTE. LTD.

BLUECUBE MEDIA PTE. LTD.; Singapore; On-site; SGD 90,000 - 150,000; Full time

Benefits offered by this job

Performance-based bonus

Annual leave

Dental & medical benefits

Job summary

BLUECUBE MEDIA PTE. LTD. in Singapore seeks a Marketing Manager to lead the marketing function from strategy through execution. This on-site role reports to the Director and requires ownership of results, not just campaigns, with a data-first approach and AI-driven marketing practices.

You will develop plans across traditional and digital channels, directing campaigns, budgets, and vendor relationships while driving growth and impact for clients and the agency.

Qualifications

• Bachelor’s degree in Marketing, Business or Mass Communications.
• 5–8 years of B2B marketing experience in digital marketing and performance marketing.
• Hands-on experience with Google Ads, Meta Ads, GA4 and marketing automation tools.

Responsibilities

• Lead marketing strategy and execute integrated campaigns across digital channels.
• Monitor performance, optimise cost per lead, conversions and ROI.
• Perform market research to inform strategy and budgeting decisions.
• Manage budgets and relationships with vendors/agencies.
• Incorporate AI-driven marketing practices (GEO/AEO/AIO) into campaigns.
• Guide content strategy to meet SEO, GEO, and AEO best practices.
• Own reporting across channels and translate data into actionable insights.

Skills

Google Ads

Meta Ads

GA4

CRM tools

Marketing automation

Education

Bachelor's degree in Marketing, Business, or Mass Communications

Tools

CRM platforms

Marketing automation platforms

Job description

Apply for Marketing Manager at BLUECUBE MEDIA PTE. LTD. in Geylang, S00, SG. This Full time on site position offers great opportunities for career growth.

Company Background

BlueCube Media is a Digital Marketing & Web agency with offices across Singapore, Malaysia, Thailand, and India, specialising in B2B DigitalWeb & Marketing, Events Management and Software Development. Over a decade in, we've built our culture around a flat, close-knit team of more than 30members across the region, one where ideas move fast, ownership is real, and our people grow with the company rather than around it.

Job Role Summary

We're looking for an experienced Marketing Manager to spearhead the organisation’s marketing function, from strategy through execution, reporting directly to the Director. This is a hands-on, independent role for someone who will be accountable for results, not just running campaigns, but knowing why they worked or didn't, and what to do next. The successful candidate will be responsible for developing marketing plans, strategies and campaigns across traditional and digital channels. The role calls for a data-first approach to everything we track, and a leading role in bringing AI-driven marketing practices, including emerging disciplines like GEO, AEO, and AIO, into how BlueCube markets itself as well as supporting our clients’ campaigns.

Job Responsibilities

• Marketing Strategy & Execution Plan and run integrated campaigns across Email Marketing, Direct Mailer (DM), SocialMedia, Content Marketing & SEO, Paid Advertising (Google, Meta, Instagram),and Events
• Monitor campaign performance and continuously optimise cost per lead, conversion rates, and ROI.
• Lead desktop market research, including online surveys, to inform strategy
• Manage marketing budget allocation and vendor/agency relationships
• AI-Driven Marketing & Process Improvement Review current marketing processes and actively identify where AI tools can streamline workflows and lift productivity
• Build working knowledge of GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), and AIO, you don't need to be an expert on day one, but you do need genuine curiosity and a willingness to build this skillset (we'll invest in training where needed)
• Guide content strategy to meet SEO, GEO, and AEO best practices, whether you are writing directly or briefing and vetting a copywriter
• Data & Reporting Own reporting across social listening (BlueCube's own brand and client campaigns),SEO performance, GEO/AEO/AIO visibility, website traffic attribution, and event attribution Every recommendation should be backed by data, not assumption, and translated into clear, actionable insight for leadership Proactively flag underperformance early and come with contingency options, not just problems
• Ownership & Delivery Take full accountability for campaign timelines and KPIs Work independently while staying closely aligned with the Director on priorities and result

What You Bring

• Bachelor's degree in Marketing, Business, or Mass Communications, or a related field
• 5–8 years of B2B marketing experience in digital marketing, marketing automation, performance marketing. Experience developing marketing SOPs, workflows, or operational processes.
• Hands-on experience with Google Ads, Meta Ads, GA4, CRM tools, and marketing automation platforms
• Strong grounding in SEO, SEM, content marketing, and performance marketing
• Working knowledge of, or strong interest in, GEO/AEO/AIO and AI marketing tools(Claude, ChatGPT, etc.)
• Comfortable managing copywriters or vendors to get content right, even if writing isn't your core strength
• Sharp analytical instincts, you read data and turn it into decisions
• Self-starter energy, you thrive with autonomy and don't need a big team around you to deliver
• Strong communication skills, you'll be reporting directly to the Director and need to make your reasoning clear

Why BlueCube Media

• Direct access and visibility, report straight to the Director in a flat structure, no bureaucracy between your ideas and action
• Genuine ownership, this is your function to shape, not a seat to fill
• Regional exposure across Singapore, Malaysia, Thailand, and India
• A team that actually feels like one, close-knit, supportive, and willing to try new things together
• Career progression opportunities including building your own marketing team
• Investment in your growth, including training in emerging AI marketing disciplines
• Performance-based bonus, plus annual leave, dental & medical benefits

Founded in 2010

Founded in 2010, BlueCube Media began as a two-man team and has since flourished into a prominent player in the Southeast Asian region, with established offices in Singapore, Malaysia, Thailand, and India. Specializing in three distinct niches – Software Development, Digital Marketing, and Branding – our regional teams handle a diverse range of projects. As we've grown, BlueCube Media's core belief in the value of our people and the journey towards success has remained unwavering. When taking on projects, our primary goal is to add tangible value and propel our clients towards their ultimate objectives. Collaborative efforts are deeply ingrained in our teams; we see every endeavor as a shared journey with both our customers and team members, united in purpose. Headquartered in Singapore, our regional team members are passionate about developing innovative digital solutions that align with our clients' business strategies. With over a decade of industry experience, we take pride in crafting high-quality software applications, mobile applications, and delivering effective digital marketing strategies to elevate organizations' reach and impact. We firmly believe that no challenge is too insignificant, and no solution is beyond our capabilities. Our commitment to close collaboration with our clients ensures that we create a meaningful impact and drive sustainable growth in each project we are involved.