Digital Marketing Executive (Singapore)

Pixlr Group; Singapore; On-site; SGD 50,000 - 80,000; Full time

Benefits offered by this job

Annual leave

Medical coverage

Dental subsidies

Optical subsidies

Job summary

Pixlr Group is seeking a Digital Marketing professional based in Singapore to lead and support a full spectrum of online marketing activities. You will optimize SEO/SEM, manage campaigns across Google Ads and social platforms, and coordinate events to generate leads.

Responsibilities include content creation, performance analysis with GA/GSC, influencer outreach, email automation, and affiliate marketing optimization. Local market insight is highly valued.

Qualifications

• 2–3 years of digital marketing experience including SEO/SEM and social media management.
• Experience with Google Ads, Facebook Ads, and other online advertising platforms.
• Strong content creation skills with understanding of SEO best practices.
• Experience organizing events (virtual and in-person) to drive leads and engage clients.
• Familiarity with affiliate marketing programs and performance optimization.
• Proficient in using Google Analytics and Google Search Console for performance tracking.
• Ability to manage email marketing campaigns including segmentation and personalization.

Responsibilities

• Develop and support digital marketing strategies across SEO, SEM, email marketing, social media, and display advertising.
• Collaborate with stakeholders to align marketing execution with brand and business goals.
• Oversee updates to the company’s website and social media presence.
• Work with content teams to ensure alignment with brand voice and objectives.
• Create content that supports SEO and encourages engagement.
• Organize outreach and industry events to drive leads for our software and training businesses.
• Run client engagement events to sustain usage of our software solutions with existing clients.
• Support affiliate marketing programmes and assist in developing promotional strategies.
• Monitor affiliate performance and suggest optimisation improvements.
• Assist in the execution of PR strategies and relationship-building activities.
• Coordinate press release distribution and monitor coverage.
• Use tools like Google Analytics and Google Search Console to analyse performance.
• Recommend adjustments based on data insights to improve results.
• Implement and manage email campaigns including audience segmentation and personalisation.
• Assist in influencer partnerships to boost brand presence.
• Track and report on digital marketing trends and competitive landscape insights.
• Assist in managing campaign budgets and coordinating with external vendors.

Job description

The Job:

• Develop and support digital marketing strategies across SEO, SEM, email marketing, social media, and display advertising.
• Collaborate with stakeholders to align marketing execution with brand and business goals.

Content Management & Online Presence

• Oversee updates to the company’s website and social media presence.
• Work with content teams to ensure alignment with brand voice and objectives.
• Create content that supports SEO and encourages engagement.

Event Management

• Organize outreach and/or run industry events to drive leads for our software and training businesses
• Run client engagement events to sustain usage of our software solutions with existing clients

Affiliate Marketing

• Support affiliate marketing programmes and assist in developing promotional strategies.
• Monitor affiliate performance and suggest optimisation improvements.

Public Relations (PR)

• Assist in the execution of PR strategies and relationship-building activities.
• Coordinate press release distribution and monitor coverage.

Performance Tracking & Optimisation

• Use tools such as Google Analytics and Google Search Console to analyse performance.
• Recommend adjustments based on data insights to improve results.

Email Marketing & Automation

• Implement and manage email campaigns including audience segmentation and personalisation.

Community Building & Influencer Outreach

• Assist in influencer partnerships to boost brand presence.

Trend Analysis & Competitive Research

Track and report on digital marketing trends and competitive landscape insights.

Assist in managing campaign budgets and coordinating with external vendors.

The Person:

Minimum 2-3 years of experience in digital marketing, including SEO, SEM, and social media management.

Experience with Google Ads, Facebook Ads, and other online advertising platforms.

Strong content creation skills, with an understanding of SEO best practices.

Experience in organizing events, both virtual and in-person, to drive leads and engage clients.

Familiarity with affiliate marketing programs and performance optimization.

Proficient in using tools like Google Analytics and Google Search Console for performance tracking.

Ability to manage email marketing campaigns, including segmentation and personalization.

Based in Singapore – We’re looking for talent who understands the local market to join our team!

Annual Leaves- Additional annual leave will be credited to you on a yearly basis.

Medical and Insurance Coverages - We have got you covered.

Subsidies - Enhancing your well-being, we offer optical and dental subsidies.

Opportunities - Above training and guidance, you will have the opportunity to try, to build your confidence and become your best self, and to interact and build a strong relationship.

Rocking Diversity- Play hard, work harder with people of diverse skill sets and experiences! Challenge yourself to step out of your comfort zone, and you'll find yourself growing in way you'd never imagine.

Pixlr Group

Pixlr Online AI Photo Editor is a user-friendly, web-based photo editing and graphic design suite, empowering over 10 million users to unleash their creativity.