MARKETING MANAGER

PARTY WORLD KTV WATERFRONT PTE. LTD.; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

PARTY WORLD KTV WATERFRONT PTE. LTD. is seeking a Marketing Manager to lead strategy development and multi-channel campaigns. You will steer marketing plans from concept to launch, coordinate with designers, copywriters and sales, and ensure messaging aligns across platforms.

The role requires strong data analysis to optimize ROI and budget oversight across channels. You will build and lead a high-performing team, setting the direction for brand growth in a dynamic market.

Qualifications

• Strategy Development
• Campaign Execution
• Data Analysis
• Budget Management
• Team Leadership

Responsibilities

• Strategy Development: Devising marketing strategies depending on the current market variables and organisational goals.
• Campaign Execution: Managing multi-channel advertising initiatives across digital, social media, and traditional mediums from concept to launch.
• Data Analysis: Marketing managers analyze data to understand what is effective and what isn't, adjusting strategies to improve performance and brand growth.
• Budget Management: Allocating financial resources effectively to optimize return on investment (ROI) across various promotional channels.
• Team Leadership: Collaborating with cross-functional teams including designers, copywriters, and sales departments to align brand messaging.

Job description

Key Responsibilities

• Strategy Development: “Devising marketing strategies depending on the current market variables and organisational goals.” -- [Indeed].
• Campaign Execution: Managing multi-channel advertising initiatives across digital, social media, and traditional mediums from concept to launch. [1]
• Data Analysis: “Marketing managers analyze data to understand what is effective and what isn't, adjusting strategies to improve performance and brand growth.” -- [YouTube].
• Budget Management: Allocating financial resources effectively to optimize return on investment (ROI) across various promotional channels. [1]
• Team Leadership: Collaborating with cross-functional teams including designers, copywriters, and sales departments to align brand messaging. [1]