Digital Marketing Manager

evolution recruitment solutions pte. ltd.; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

evolution recruitment solutions pte. ltd. is seeking a Digital Marketing Manager to lead integrated marketing plans across digital and offline channels, aligning with brand positioning and growth priorities.

You will collaborate with Design, Partnerships, Events, Sales, and Operations to optimize campaigns, analyze performance, and drive measurable ROI while mentoring junior team members.

Qualifications

• 5–8 years in marketing, growth or digital marketing.
• Proven ability to plan and execute integrated campaigns with measurable impact.
• Experience in startup/scale-up environments and data-driven decisions.
• Strong project management, communication, and attention to detail.

Responsibilities

• Develop and execute marketing plans aligned with the company’s brand positioning, business objectives, and growth priorities.
• Plan, execute, and optimize integrated marketing campaigns across digital and offline channels to drive brand awareness, customer acquisition, and engagement.
• Manage multiple marketing initiatives simultaneously, ensuring campaigns are delivered on time and achieve defined KPIs.
• Analyze campaign performance and customer insights, providing recommendations to continuously improve marketing effectiveness and ROI.
• Maintain high standards of execution across all marketing activities, ensuring brand consistency, accuracy, and quality.
• Collaborate closely with cross-functional teams, including Design, Partnerships, Events, Community, Sales, and Operations, to deliver coordinated marketing campaigns.
• Identify and implement new marketing tools, platforms, processes, and best practices to improve team productivity and campaign performance.
• Monitor industry trends, competitor activities, and emerging opportunities across technology, AI, fintech, Web3, and digital ecosystems.
• Mentor and provide guidance to junior marketing team members where appropriate.
• Contribute to the development of a collaborative, accountable, and high-performing marketing team culture.

Skills

Marketing strategy

Growth marketing

Digital marketing

Data analysis

Project management

Communication

Collaboration

Mentoring

Job description

Role Overview

The Digital Marketing Manager will be responsible for developing and executing integrated marketing plans that support the company's brand positioning, business objectives, and growth priorities. The role will manage multiple marketing initiatives across digital and offline channels, working closely with cross-functional teams to drive brand awareness, customer acquisition, engagement, and measurable business impact.

Key Responsibilities

• Develop and execute marketing plans aligned with the company's brand positioning, business objectives, and growth priorities.
• Plan, execute, and optimize integrated marketing campaigns across digital and offline channels to drive brand awareness, customer acquisition, and engagement.
• Manage multiple marketing initiatives simultaneously, ensuring campaigns are delivered on time and achieve defined KPIs.
• Analyze campaign performance and customer insights, providing recommendations to continuously improve marketing effectiveness and ROI.
• Maintain high standards of execution across all marketing activities, ensuring brand consistency, accuracy, and quality.
• Collaborate closely with cross-functional teams, including Design, Partnerships, Events, Community, Sales, and Operations, to deliver coordinated marketing campaigns.
• Identify and implement new marketing tools, platforms, processes, and best practices to improve team productivity and campaign performance.
• Monitor industry trends, competitor activities, and emerging opportunities across technology, AI, fintech, Web3, and digital ecosystems.
• Mentor and provide guidance to junior marketing team members where appropriate.
• Contribute to the development of a collaborative, accountable, and high-performing marketing team culture.

Requirements

• 5-8 years of experience in marketing, growth marketing, digital marketing, performance marketing, or a related field.
• Proven experience planning and executing integrated marketing campaigns with measurable business impact.
• Experience working in startup, scale-up, or fast-paced environments, with the ability to adapt to changing priorities.
• Strong analytical skills, with the ability to interpret data, optimize campaign performance, and make data-driven decisions.
• Excellent project management and organizational skills, with the ability to manage multiple initiatives and deadlines simultaneously.
• Strong written and verbal communication skills, with exceptional attention to detail.
• Collaborative working style, with experience partnering across different functions and stakeholder groups.
• Proactive, self-motivated, and results-oriented, with a strong sense of ownership and accountability.
• Experience mentoring junior team members or coordinating a small marketing team would be advantageous but is not essential.
• Familiarity with cryptocurrency, Web3, AI, fintech, or other emerging technology industries would be a strong advantage.