We are looking for a proactive Marketing & External Communications Associate to support our Marketing team in Singapore. This is an exciting opportunity for an early-career marketing professional to build a career within a dynamic and collaborative environment. The successful candidate will drive and support multi-channel campaign execution, external events coordination and digital content management. In this hands-on role, you will collaborate with agency partners and internal stakeholders to deliver impactful marketing initiatives, maintain brand-aligned collateral across our digital asset platforms, manage event logistics and support day-to-day marketing operations.
Key Responsibilities
- Support the planning, execution and performance tracking of integrated marketing and communications campaigns across Liberty’s digital channels
- Assist in developing, updating and formatting marketing collateral (brochures, presentations, forms, etc), ensuring strict alignment with Liberty’s brand guidelines
- Design, build and distribute email direct mailers (EDMs) in collaboration with business units
Content & digital channel management
- Develop, edit and schedule compelling brand and product content for digital and social media platforms
- Manage incoming marketing requests from internal stakeholders and ensure timely delivery of assets
- Leverage modern AI generative tools to drive speed and efficiency in copywriting, initial concept generation and asset formatting/resizing
Event coordination & regional support
- Assist in the end-to-end planning, logistics, vendor coordination and on-site support for marketing events, sponsorships and partner engagements
- Coordinate with the wider APAC Marketing team to maintain and update the local and regional events calendar
Operations, assets and vendor management
- Ensure all marketing assets are correctly tagged, catalogued and updated on Liberty’s Digital Asset Management platform
- Liaise with external agencies, printers and vendors to ensure projects are delivered on time and within budget
- Plan, source and manage corporate gifts and novelties inventory
- Provide general administrative and operational support to ensure smooth daily marketing operations
- Support administrative and operational tasks within the Marketing team as needed
Key Skills
- Strong written and verbal communication skills
- Highly organised with strong attention to detail
- Proven ability to manage multiple tasks and deadlines in a fast-paced environment
- Good teamwork and stakeholder management skills
- Self-starter with a positive attitude and willingness to take initiative
- Able to work collaboratively in a team and interact professionally with internal and external stakeholders
Experience & Education
- Bachelor’s degree in marketing, communications, business, or a related discipline
- 1 – 3 years of relevant experience in marketing, communications or event management (fresh graduates with strong marketing internships are welcome to apply)
Technical Proficiencies
- Proficient in Microsoft Office and SharePoint
- Experience with digital design and EDM platforms (Canva, Mailchimp or similar marketing automation tools)
- Experience with Adobe Acrobat Pro (including creating fillable PDF forms)
- Experience with Adobe Creative Cloud (Photoshop, Illustrator and Indesign) and ticketing systems (JIRA) is a strong advantage