We are seeking a proactive Marketing Executive to drive business unit campaigns, work closely with BU Heads, and create in-house marketing materials. You will liaise with our external marketing agency, keep projects on track, coordinate timely improvements, and monitor campaign performance and budgets.
Why Join Us:
- Gain broad marketing exposure across diverse business units and customer segments
- Take ownership of campaigns and see the direct impact of your ideas
- Work closely with BU Heads and an external agency to strengthen your marketing skills
- Enjoy a convenient work location near Ubi MRT station
Core Responsibilities:
- Plan and execute marketing campaigns and promotions aligned with Group and business unit objectives
- Work closely with BU Heads and operational teams to identify marketing opportunities
- Gather information, photos and videos from daily operations to create engaging content
- Produce social media posts, short-form videos and in-house marketing materials
- Maintain and update websites, social media platforms and other digital channels (with the IT team and/or other relevant vendors)
- Support new services, business launches, customer acquisition initiatives and corporate events
- Liaise with external agencies and vendors on briefs, production and deliverables to ensure timely completion
- Monitor campaign performance, conduct competitor research and coordinate timely improvements
- Track marketing budgets and spending, and prepare performance reports when required
- Ensure brand consistency and content accuracy, and maintain an organised library of marketing assets
Job Requirements:
- Minimum Diploma in Marketing, Communications, Digital Media or a related discipline, with relevant marketing experience
- Hands-on skills in photography, short-form video creation and editing, and designing marketing materials using common creative tools
- Familiarity with social media platforms, website content management and digital marketing
- Strong written and verbal communication skills, with the ability to turn technical information into clear, engaging content
- Comfortable working with operational teams to gather information and capture content on-site
- Able to coordinate effectively with BU Heads, external agencies and vendors
- Able to analyse campaign performance, track budgets and recommend improvements
- Proactive, resourceful and organised, with the ability to manage multiple projects and deadlines